HARBOR INVESTMENT ADVISORY, LLC
13F Reported Value
ⓘ$1.4B
incl. option notional
Equity Holdings
ⓘ$1.4B
Option Notional
ⓘ$3.5M
$1.6M puts / $1.9M calls
Holdings
1,315
Latest Filing
2026-06-30
Filing Quarter
Q2 2026
Portfolio Overview
HARBOR INVESTMENT ADVISORY, LLC disclosed 1,315 positions worth $1.4B in its Form 13F-HR for Q2 2026 — $1.4B in common stock plus $3.5M of put/call option positions (reported at underlying notional value, not premium at risk), led by $MAR (MARRIOTT INTERNATIONAL INC /MD/) at 13.8% of the equity portfolio, followed by $AAPL and $GOOG. During the quarter the fund opened 153 new positions and exited 72 and a full exit from $HON. The portfolio is most concentrated in Other (31.4% of disclosed assets). All figures are sourced directly from HARBOR INVESTMENT ADVISORY, LLC’s Form 13F-HR filing with the SEC under CIK 1468792.
AI Fund Analysis
Stable
$MAR
$AAPL
$GOOG
$AMZN
$MSFT
$BAH
$VRTSector Allocation
AUM History
Top Equity Holdings by Value
Option Positions
13F rules report options at the value of the underlying shares (notional) — not the premium paid or capital at risk. Shown separately from the equity sleeve above.
Quarterly Activity — Q2 2026
Click any card to unlockTop Holdings
- 61.7#757
Quality
$197.2M532,039 sh - 76.4#84
Quality
$91.9M317,765 sh - 78.2#57
Quality
$60.8M169,993 sh - 68.7
Quality
$54.7M229,466 sh - 79.8
Quality
$35.0M93,724 sh - 73.8
Quality
$32.0M64,040 sh - 78.2
Quality
$22.6M64,099 sh - 70.7
Quality
$18.9M57,733 sh ISHARES CORE S&P 500 ETF - ETF
—Quality
$18.6M24,813 shVANGUARD TOTAL STOCK MARKET ETF - ETF
—Quality
$17.6M47,452 sh
| Company | Quality | Value | Shares |
|---|---|---|---|
| MARRIOTT INTERNATIONAL INC /MD/$MAR | 61.7#757 | $197.2M | 532,039 |
| Apple Inc.$AAPL | 76.4#84 | $91.9M | 317,765 |
| Alphabet Inc.$GOOG | 78.2#57 | $60.8M | 169,993 |
| AMAZON COM INC$AMZN | 68.7 | $54.7M | 229,466 |
| MICROSOFT CORP$MSFT | 79.8 | $35.0M | 93,724 |
 BERKSHIRE HATHAWAY INC$BRK.B | 73.8 | $32.0M | 64,040 |
 Alphabet Inc.$GOOGL | 78.2 | $22.6M | 64,099 |
 JPMORGAN CHASE & CO$JPM | 70.7 | $18.9M | 57,733 |
| ISHARES CORE S&P 500 ETF - ETF | — | $18.6M | 24,813 |
| VANGUARD TOTAL STOCK MARKET ETF - ETF | — | $17.6M | 47,452 |
Unlock AI quality scores for every holding
32-signal composite ranking on each of HARBOR INVESTMENT ADVISORY, LLC's 1,315 positions.
Showing top 10 of 1,315 holdings.
Sector Allocation
Other
$448.9M
Technology
$323.0M
Consumer Discretionary
$291.0M
Financials
$180.8M
Healthcare
$66.5M
Industrials
$44.0M
Materials
$20.0M
Energy
$18.6M
Top Holdings — HARBOR INVESTMENT ADVISORY, LLC (Q2 2026)
Top 150 of 1,315 disclosed positions (by reported value) from the latest Form 13F-HR, with quarter-over-quarter share changes and 13F Pro quality scores. Sourced from SEC EDGAR.
| # | Ticker | Company | Value | Weight | QoQ | Quality |
|---|---|---|---|---|---|---|
| 1 | $MAR | MARRIOTT INTERNATIONAL INC /MD/ | $197.2M | 13.8% | -0% | 61.7 |
| 2 | $AAPL | Apple Inc. | $91.9M | 6.4% | -1% | 76.4 |
| 3 | $GOOG | Alphabet Inc. | $60.8M | 4.3% | -1% | 78.2 |
| 4 | $AMZN | AMAZON COM INC | $54.7M | 3.8% | -1% | 68.7 |
| 5 | $MSFT | MICROSOFT CORP | $35.0M | 2.4% | -1% | 79.8 |
| 6 | $BRK.B | BERKSHIRE HATHAWAY INC | $32.0M | 2.2% | -0% | 73.8 |
| 7 | $GOOGL | Alphabet Inc. | $22.6M | 1.6% | -1% | 78.2 |
| 8 | $JPM | JPMORGAN CHASE & CO | $18.9M | 1.3% | +3% | 70.7 |
| 9 | — | ISHARES CORE S&P 500 ETF - ETF | $18.6M | 1.3% | +0% | — |
| 10 | — | VANGUARD TOTAL STOCK MARKET ETF - ETF | $17.6M | 1.2% | +3% | — |
| 11 | — | VANGUARD GROWTH ETF - ETF | $17.4M | 1.2% | +501% | — |
| 12 | — | VANGUARD VALUE ETF - ETF | $16.2M | 1.1% | +10% | — |
| 13 |  $NVDA | NVIDIA CORP | $16.1M | 1.1% | +4% | 85.9 |
| 14 |  $IVZ | Invesco Ltd. | $15.5M | 1.1% | +2% | — |
| 15 | — | VANGUARD S&P 500 ETF - ETF | $15.1M | 1.1% | +2% | — |
| 16 |  $GLDM | World Gold Trust | $14.1M | 1.0% | +4% | — |
| 17 |  $V | VISA INC. | $13.8M | 1.0% | +0% | 82.9 |
| 18 |  $MA | Mastercard Inc | $13.4M | 0.9% | -4% | 85.1 |
| 19 | — | ISHARES RUSSELL 2000 VALUE ETF - ETF | $13.3M | 0.9% | +0% | — |
| 20 |  $LLY | ELI LILLY & Co | $12.2M | 0.8% | +3% | 87.5 |
| 21 |  $JNJ | JOHNSON & JOHNSON | $10.6M | 0.7% | +2% | 69 |
| 22 |  $GLD | SPDR GOLD TRUST | $10.3M | 0.7% | -2% | — |
| 23 | — | VANGUARD MID-CAP VALUE ETF - ETF | $10.1M | 0.7% | +3% | — |
| 24 |  $AVGO | Broadcom Inc. | $10.0M | 0.7% | +0% | 84.5 |
| 25 | — | STATE STREET SPDR BLOOMBERG 1-3 MONTH T-BILL ETF - ETF | $9.7M | 0.7% | +8% | — |
| 26 |  $SPY | SPDR S&P 500 ETF TRUST | $9.6M | 0.7% | +1% | — |
| 27 | — | VANGUARD MID-CAP GROWTH ETF - ETF | $9.4M | 0.7% | +3% | — |
| 28 | — | ISHARES CORE MSCI EAFE ETF - ETF | $9.0M | 0.6% | +0% | — |
| 29 | — | ISHARES RUSSELL TOP 200 GROWTH ETF - ETF | $8.5M | 0.6% | +0% | — |
| 30 |  $AMGN | AMGEN INC | $8.3M | 0.6% | -0% | 79.2 |
| 31 | — | VANGUARD REAL ESTATE ETF - ETF | $8.1M | 0.6% | +1% | — |
| 32 | — | ISHARES MSCI EAFE ETF - ETF | $8.0M | 0.6% | -2% | — |
| 33 |  $META | Meta Platforms, Inc. | $7.7M | 0.5% | -2% | 79.6 |
| 34 | — | ISHARES CORE DIVIDEND GROWTH ETF - ETF | $7.5M | 0.5% | +5% | — |
| 35 |  $QQQ | INVESCO QQQ TRUST, SERIES 1 | $7.4M | 0.5% | +30% | — |
| 36 | — | ISHARES RUSSELL 1000 GROWTH ETF - ETF | $7.3M | 0.5% | +304% | — |
| 37 | — | JANUS HENDERSON AAA CLO ETF - ETF | $7.3M | 0.5% | +5% | — |
| 38 | — | JANUS HENDERSON SECURITIZED INCOME ETF - ETF | $7.2M | 0.5% | +18% | — |
| 39 | — | ISHARES RUSSELL 2000 GROWTH ETF - ETF | $7.2M | 0.5% | +1% | — |
| 40 |  $BAC | BANK OF AMERICA CORP /DE/ | $6.9M | 0.5% | +0% | 67.6 |
| 41 |  $BLK | BlackRock, Inc. | $6.8M | 0.5% | -3% | 70 |
| 42 | — | ISHARES CORE S&P MID-CAP ETF - ETF | $6.6M | 0.5% | +8% | — |
| 43 |  $COST | COSTCO WHOLESALE CORP /NEW | $6.4M | 0.5% | +2% | 66.2 |
| 44 |  $CRWD | CrowdStrike Holdings, Inc. | $6.4M | 0.5% | -18% | 67.7 |
| 45 | — | ISHARES RUSSELL 1000 VALUE ETF - ETF | $6.4M | 0.4% | +28% | — |
| 46 |  $WMT | Walmart Inc. | $6.3M | 0.4% | +1% | 60.2 |
| 47 | — | DIMENSIONAL INTERNATIONAL SMALL CAP ETF - ETF | $6.3M | 0.4% | +4% | — |
| 48 |  $UNH | UNITEDHEALTH GROUP INC | $6.1M | 0.4% | -6% | 62.7 |
| 49 |  $GS | GOLDMAN SACHS GROUP INC | $6.1M | 0.4% | +2% | 73.5 |
| 50 | — | FOLIOBEYOND ALTERNATIVE INCOME AND INTEREST RATE HEDGE ETF - ETF | $5.9M | 0.4% | +8% | — |
| 51 | — | ISHARES S&P 500 GROWTH ETF - ETF | $5.9M | 0.4% | +1% | — |
| 52 | — | VANECK JUNIOR GOLD MINERS ETF - ETF | $5.8M | 0.4% | +0% | — |
| 53 | — | ISHARES RUSSELL 1000 ETF - ETF | $5.7M | 0.4% | +8% | — |
| 54 | — | VANGUARD SMALL-CAP GROWTH ETF - ETF | $5.7M | 0.4% | +6% | — |
| 55 |  $XOM.R34088 | EXXON MOBIL CORP | $5.4M | 0.4% | +1% | 57.9 |
| 56 | — | ISHARES CORE S&P SMALL CAP ETF - ETF | $5.4M | 0.4% | +4% | — |
| 57 |  $TSLA | Tesla, Inc. | $5.3M | 0.4% | -5% | 53.9 |
| 58 | — | ISHARES RUSSELL MID-CAP GROWTH ETF - ETF | $5.3M | 0.4% | +3% | — |
| 59 | — | ISHARES RUSSELL TOP 200 VALUE ETF - ETF | $5.3M | 0.4% | +0% | — |
| 60 |  $ABBV | AbbVie Inc. | $5.0M | 0.3% | -0% | 72.6 |
| 61 | — | AMERICAN BEACON GLG NATURAL RESOURCES ETF - ETF | $4.9M | 0.3% | +7% | — |
| 62 | — | ISHARES S&P 500 VALUE ETF - ETF | $4.8M | 0.3% | -0% | — |
| 63 |  $SBUX | STARBUCKS CORP | $4.8M | 0.3% | +6% | 58.2 |
| 64 |  $INTC | INTEL CORP | $4.6M | 0.3% | +1% | 45.6 |
| 65 |  $AMD | ADVANCED MICRO DEVICES INC | $4.6M | 0.3% | +9% | 79.8 |
| 66 |  $KLAC | KLA CORP | $4.5M | 0.3% | +966% | 78.6 |
| 67 |  $MKL | MARKEL GROUP INC. | $4.3M | 0.3% | +18% | 60.2 |
| 68 | — | ISHARES RUSSELL MID-CAP VALUE ETF - ETF | $4.1M | 0.3% | +6% | — |
| 69 |  $CSCO | CISCO SYSTEMS, INC. | $3.9M | 0.3% | -1% | 70.3 |
| 70 | $BAH | Booz Allen Hamilton Holding Corp | $3.9M | 0.3% | +12% | 58 |
| 71 |  $SNDK | Sandisk Corp | $3.9M | 0.3% | +14% | 87.7 |
| 72 | — | VANGUARD DIVIDEND APPRECIATION ETF - ETF | $3.7M | 0.3% | +1% | — |
| 73 |  $ASML | ASML HOLDING NV | $3.7M | 0.3% | +57% | — |
| 74 |  $PG | PROCTER & GAMBLE Co | $3.6M | 0.3% | -9% | 64.6 |
| 75 | — | VANGUARD HIGH DIVIDEND YIELD INDEX ETF - ETF | $3.6M | 0.3% | +0% | — |
| 76 | — | ISHARES CORE MSCI EMERGING MARKETS ETF - ETF | $3.5M | 0.3% | +121% | — |
| 77 | — | JPMORGAN HEDGED EQUITY LADDERED OVERLAY ETF - ETF | $3.3M | 0.2% | -1% | — |
| 78 |  $HD | HOME DEPOT, INC. | $3.3M | 0.2% | -22% | 60.3 |
| 79 |  $AEM | AGNICO EAGLE MINES LTD | $3.3M | 0.2% | +10% | — |
| 80 |  $GEV | GE Vernova Inc. | $3.3M | 0.2% | -53% | 81.1 |
| 81 | $VRT | Vertiv Holdings Co | $3.3M | 0.2% | +9% | 81 |
| 82 |  $URI | UNITED RENTALS, INC. | $3.2M | 0.2% | +3% | 63.9 |
| 83 | — | CAPITAL GROUP DIVIDEND VALUE ETF - ETF | $3.1M | 0.2% | +11% | — |
| 84 | — | ISHARES IBONDS DEC 2027 TERM CORPORATE ETF - ETF | $3.1M | 0.2% | +6% | — |
| 85 | — | ISHARES 1-3 YEAR TREASURY BOND ETF - ETF | $3.1M | 0.2% | -2% | — |
| 86 | — | ISHARES IBONDS DEC 2028 TERM CORPORATE ETF - ETF | $3.1M | 0.2% | +7% | — |
| 87 |  $CCJ | CAMECO CORP | $3.1M | 0.2% | +3% | — |
| 88 |  $CVX | CHEVRON CORP | $3.0M | 0.2% | +4% | 62.8 |
| 89 | — | VANGUARD SMALL CAP VALUE ETF - ETF | $3.0M | 0.2% | +19% | — |
| 90 | — | STATE STREET TECHNOLOGY SELECT SECTOR SPDR ETF - ETF | $2.9M | 0.2% | +48% | — |
| 91 |  $TXRH | Texas Roadhouse, Inc. | $2.8M | 0.2% | +2% | 62.7 |
| 92 |  $RTX | RTX Corp | $2.8M | 0.2% | -0% | 73.2 |
| 93 |  $TJX | TJX COMPANIES INC /DE/ | $2.8M | 0.2% | -0% | 68.7 |
| 94 |  $TSM | TAIWAN SEMICONDUCTOR MANUFACTURING CO LTD | $2.7M | 0.2% | +21% | — |
| 95 | — | JPMORGAN EQUITY PREMIUM INCOME ETF - ETF | $2.6M | 0.2% | +1% | — |
| 96 |  $ABT | ABBOTT LABORATORIES | $2.6M | 0.2% | +11% | 65.5 |
| 97 | — | STATE STREET SPDR S&P BIOTECH ETF - ETF | $2.6M | 0.2% | -4% | — |
| 98 |  $ETN | Eaton Corp plc | $2.6M | 0.2% | +26% | — |
| 99 | — | ISHARES SELECT U.S. REIT ETF - ETF | $2.5M | 0.2% | -3% | — |
| 100 | — | ISHARES IBONDS DEC 2026 TERM CORPORATE ETF - ETF | $2.5M | 0.2% | +3% | — |
| 101 | — | AVANTIS INTERNATIONAL EQUITY ETF - ETF | $2.4M | 0.2% | +7% | — |
| 102 | — | FIRST TRUST VALUE LINE DIVIDEND INDEX FUND - ETF | $2.4M | 0.2% | -15% | — |
| 103 | — | VANGUARD FTSE ALL-WORLD EX-US INDEX FUND - ETF | $2.4M | 0.2% | +5% | — |
| 104 |  $UNP | UNION PACIFIC CORP | $2.4M | 0.2% | +0% | 69.7 |
| 105 | — | ISHARES IBONDS DEC 2029 TERM CORPORATE ETF - ETF | $2.3M | 0.2% | +19% | — |
| 106 |  $AMT | AMERICAN TOWER CORP /MA/ | $2.3M | 0.2% | -1% | 66.3 |
| 107 |  $MU | MICRON TECHNOLOGY INC | $2.3M | 0.2% | +55% | 86.2 |
| 108 |  $CAT | CATERPILLAR INC | $2.2M | 0.1% | +1% | 66.5 |
| 109 | — | HARBOR COMMODITY ALL-WEATHER STRATEGY ETF - ETF | $2.2M | 0.1% | -4% | — |
| 110 | — | ISHARES RUSSELL 2000 ETF - ETF | $2.1M | 0.1% | -5% | — |
| 111 | — | ISHARES S&P MID-CAP 400 GROWTH ETF - ETF | $2.1M | 0.1% | -1% | — |
| 112 |  $BX | Blackstone Inc. | $2.1M | 0.1% | +3% | 74.4 |
| 113 | — | ISHARES CORE HIGH DIVIDEND ETF - ETF | $2.1M | 0.1% | +387% | — |
| 114 |  $SU | SUNCOR ENERGY INC | $2.1M | 0.1% | +0% | — |
| 115 | — | VANGUARD EXTENDED MARKET ETF - ETF | $2.1M | 0.1% | +0% | — |
| 116 | — | ISHARES MSCI ACWI EX U.S. ETF - ETF | $2.1M | 0.1% | +4% | — |
| 117 | — | ISHARES MSCI EMERGING MARKETS ETF - ETF | $2.0M | 0.1% | +2% | — |
| 118 | — | ISHARES SELECT DIVIDEND ETF - ETF | $2.0M | 0.1% | -0% | — |
| 119 |  $KO | COCA COLA CO | $2.0M | 0.1% | +13% | 69.5 |
| 120 | — | ISHARES S&P MID-CAP 400 VALUE ETF - ETF | $2.0M | 0.1% | +8% | — |
| 121 |  $AGI | ALAMOS GOLD INC | $2.0M | 0.1% | +1% | — |
| 122 |  $FAST | FASTENAL CO | $2.0M | 0.1% | +0% | 66.9 |
| 123 |  $LOW | LOWES COMPANIES INC | $2.0M | 0.1% | -4% | 60.8 |
| 124 |  $GLW | CORNING INC /NY | $2.0M | 0.1% | +14% | 73.7 |
| 125 |  $IBM | INTERNATIONAL BUSINESS MACHINES CORP | $1.9M | 0.1% | -19% | 70 |
| 126 |  $WT | WisdomTree, Inc. | $1.9M | 0.1% | +6% | 59.9 |
| 127 | $SPYCALL | SPDR S&P 500 ETF TRUST | $1.9M | — | +400% | — |
| 128 |  $EW | Edwards Lifesciences Corp | $1.9M | 0.1% | -0% | 69.4 |
| 129 |  $DLR | DIGITAL REALTY TRUST, INC. | $1.9M | 0.1% | +2% | 72.8 |
| 130 |  $PWR | QUANTA SERVICES, INC. | $1.8M | 0.1% | -1% | 72.1 |
| 131 |  $NFLX | NETFLIX INC | $1.8M | 0.1% | +9% | 78.8 |
| 132 |  $GE | GENERAL ELECTRIC CO | $1.8M | 0.1% | -52% | 73.8 |
| 133 | — | JANUS HENDERSON MORTGAGE-BACKED SECURITIES ETF - ETF | $1.8M | 0.1% | -1% | — |
| 134 |  $NEE | NEXTERA ENERGY INC | $1.8M | 0.1% | +15% | 64.6 |
| 135 | — | US TREASURY 6 MONTH BILL ETF - ETF | $1.8M | 0.1% | +17% | — |
| 136 | — | AMPLIFY JUNIOR SILVER MINERS ETF - ETF | $1.8M | 0.1% | -29% | — |
| 137 | — | CAPITAL GROUP GROWTH ETF - ETF | $1.7M | 0.1% | +17% | — |
| 138 |  $WELL | WELLTOWER INC. | $1.7M | 0.1% | +20% | 59.8 |
| 139 |  $SYK | STRYKER CORP | $1.7M | 0.1% | -1% | 72.1 |
| 140 |  $ORCL | ORACLE CORP | $1.7M | 0.1% | -7% | 67.9 |
| 141 | $IVZ | Invesco Ltd. | $1.7M | 0.1% | -3% | — |
| 142 | — | VANGUARD MID-CAP ETF - ETF | $1.7M | 0.1% | +275% | — |
| 143 |  $EQIX | EQUINIX INC | $1.6M | 0.1% | -0% | 59 |
| 144 |  $STX | Seagate Technology Holdings plc | $1.6M | 0.1% | +54% | — |
| 145 | — | ISHARES IBONDS DEC 2030 TERM CORPORATE ETF - ETF | $1.6M | 0.1% | +40% | — |
| 146 | — | GLOBAL X U.S. INFRASTRUCTURE DEVELOPMENT ETF - ETF | $1.6M | 0.1% | -3% | — |
| 147 | — | STATE STREET UTILITIES SELECT SECTOR SPDR ETF - ETF | $1.6M | 0.1% | -0% | — |
| 148 | — | STATE STREET SPDR MSCI USA STRATEGICFACTORS ETF - ETF | $1.6M | 0.1% | -37% | — |
| 149 |  $BRK.A | BERKSHIRE HATHAWAY INC | $1.5M | 0.1% | +0% | 73.8 |
| 150 | — | ISHARES U.S. TECHNOLOGY ETF - ETF | $1.5M | 0.1% | -0% | — |
New Positions (153)
$BE Bloom Energy Corp$193,728
$COHR COHERENT CORP.$169,622
$STRL STERLING INFRASTRUCTURE, INC.$163,675
$MTSI MACOM Technology Solutions Holdings, Inc.$151,007
$GH Guardant Health, Inc.$145,229
$MOD MODINE MANUFACTURING CO$138,316
$BBIO BridgeBio Pharma, Inc.$136,671
$CORZ Core Scientific, Inc./tx$135,525Exited Positions (72)
$HON HONEYWELL INTERNATIONAL INC
$RSG REPUBLIC SERVICES, INC.
$ONON On Holding AG
$HYMC HYCROFT MINING HOLDING CORP
$BXSL Blackstone Secured Lending Fund
$PAAS PAN AMERICAN SILVER CORP
$AG FIRST MAJESTIC SILVER CORP
$MASI MASIMO CORP
$SDA SunCar Technology Group Inc.
$ENS EnerSys
$DAR DARLING INGREDIENTS INC.
$FORM FORMFACTOR INCBrowse Top Institutional Investors
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