What is the 13F Pro Quality Score for GOOG?

13F Pro ranks Alphabet Inc. (GOOG) on the 13F Pro Quality Score, a 0–100 composite of 32 fundamental signals including return on invested capital, free cash flow consistency, balance-sheet strength, earnings quality, growth durability, and valuation discipline. The score refreshes after each 10-K and 10-Q filing on SEC EDGAR. View GOOG's current score at https://13fpro.ai/company/GOOG (free sign-up required for the full ranking).

Which hedge funds own the most GOOG stock?

Based on the most recent Form 13F-HR filings on SEC EDGAR, the largest reported institutional holders of GOOG include BlackRock,, VANGUARD CAPITAL MANAGEMENT, BlackRock,. Holdings are reported quarterly within 45 days of quarter-end and updated on https://13fpro.ai/company/GOOG as soon as new 13F filings post.

Where does 13F Pro source GOOG data?

All Alphabet Inc. fundamentals and ownership data come directly from SEC EDGAR. Alphabet Inc. files with the SEC under CIK 1652044. 13F Pro ingests XBRL financial facts from 10-K and 10-Q filings, Form 13F-HR institutional holdings, and Form 4 insider transactions, with no third-party rewrites or estimates.

What sector is GOOG in?

Alphabet Inc. (GOOG) is classified in the Technology sector. 13F Pro publishes sector-level fund flow analysis and quality leaders at https://13fpro.ai/research/sector/technology.

What drives GOOG's revenue?

Per Alphabet Inc.'s latest 10-Q filed with the SEC on 2026-07-23, the biggest revenue drivers are: Google Services ($94,540M, +15% YoY); Google Cloud ($24,768M, +82% YoY); Other Bets ($382M). Figures are extracted from the filing text and machine-verified against the document. Full breakdown at https://13fpro.ai/company/GOOG.

What are GOOG's largest expenses?

Alphabet Inc.'s latest 10-Q reports these as the largest expense items: Cost of revenues ($45,943M, +18% YoY); Research and development ($18,219M, +$4.4B YoY); Sales and marketing ($8,403M, +$1.3B YoY). Sourced directly from SEC EDGAR filing text for Q2 2026 (quarter ended June 30, 2026).

How often is GOOG research updated on 13F Pro?

GOOG's fundamentals refresh within hours of each new 10-K or 10-Q filing on SEC EDGAR. Institutional ownership updates after each quarterly 13F filing window. Insider transactions update after each Form 4 filing. The 13F Pro Quality Score recalculates after every fundamentals refresh.

Alphabet Inc.(GOOG)Stock Analysis

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13F Pro Quality Score

78.2/100

Rank #57 of 2,961 stocksTOP 5%

View Technology peers →

Rankings refresh quarterly once 80% of peers have filed (~45 days after quarter-end). Next update: ~Nov 14, 2026.

Revenue Growth

78.1/100

Profitability

98.3/100

Balance Sheet

98.8/100

Earnings Quality

34.3/100

Free Cash Flow

59.6/100

Institutional Flow

98.5/100

Revenue Scale

99.8/100

Dilution Risk

21.9/100

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Why GOOG Scores 78/100

exact factor attribution · 2026-09-11

GOOG's composite is driven by scale and profitability, held back by earnings quality and shareholder dilution. Bars show each factor's exact push vs. a median company, using the same weights the ranking engine applies.

Scale

+7.5 pts

100th pct

Profitability

+7.2 pts

98th pct

Revenue growth

+5.6 pts

78th pct

Capital efficiency

+4.9 pts

99th pct

Institutional flow

+2.4 pts

99th pct

Earnings growth

+2.0 pts

91th pct

Free cash flow

+1.4 pts

60th pct

Shareholder dilution

-1.4 pts

22th pct

Earnings quality

-1.6 pts

34th pct

Factor percentiles are cross-sectional ranks across the ~2,800-stock scored universe, computed from SEC EDGAR filings. Not investment advice.

GOOG Stock Analysis & AI Quality Score

Data updated 2026-09-11

AI stock analysis and institutional research for Alphabet Inc. (GOOG), a Technology sector company. 13F Pro's AI-powered ranking engine scores GOOG at 78.2/100 on a 32-signal composite quality model, placing it at rank #57 of 2,961 stocks — the top 5% of the AI-ranked universe. GOOG scores in the top quartile across revenue scale (99.8), balance sheet strength (98.8), institutional flow (98.5). Areas of concern include earnings quality (34.3), which score below median versus the broader universe. Shareholder dilution risk is elevated at 21.9/100, reflecting ongoing share issuance or stock-based compensation. Based on the latest XBRL financial filings (Q2 2026), Alphabet Inc. reports quarterly revenue of $119.8B, net income of $112.2B, an operating margin of 34.0%. Top institutional holders of GOOG by reported 13-F value include BlackRock, VANGUARD CAPITAL MANAGEMENT, BlackRock, based on the most recent SEC filings. GOOG trades on the Nasdaq exchange and files with the SEC under CIK 1652044. 13F Pro's AI research platform runs 10 specialized AI analysts — value, growth, momentum, macro, and activist specialists — that debate GOOG daily and publish AI-generated analysis with cited SEC sources. The platform aggregates historical XBRL financial facts, 10-Q and 10-K filings, insider Form 4 transactions, and institutional 13-F holdings for Alphabet Inc. directly from SEC EDGAR. Alphabet Inc.'s 13F Pro composite quality score has ranged between 75 and 89 since 2021, currently 78.2 — a declining long-term trajectory across 68 quarterly and live scoring snapshots.

✦

Fun facts about Alphabet Inc.

Quirks, history, and lore behind GOOG — the kind of stuff that makes a stock memorable.

1
The Basics
U.S. technology company · mega-cap · listed on Nasdaq · headquartered in California.
2
The Numbers
Annual revenue north of $300 billion, with the vast majority coming from a single business line: selling ads against things people search for and watch.
3
The History
Born as a Stanford research project in the late 1990s, it incorporated in a garage in Menlo Park and went public in an unusual Dutch auction IPO in 2004.
4
The Secret
Its holding company was created in 2015 specifically to separate moonshot bets — self-driving cars, life-extension research, balloon-powered internet — from the core ad machine.
5
The Lore
Its unofficial founding motto was "Don't Be Evil" — quietly retired from the code of conduct after the 2015 restructuring. The new parent's motto is a somewhat vaguer "Do the Right Thing."
6
The Giveaway
It owns the world's most-visited search engine, the world's largest video platform, and the mobile OS running on most of the planet's smartphones — all under one two-letter ticker.

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What's Driving GOOG's Business? Latest 10-Q Breakdown

✓ 40/40 datapoints verified

AI-extracted from Alphabet Inc.'s 10-Q filed 2026-07-23 — Q2 2026 (quarter ended June 30, 2026). Every figure is machine-verified against the filing text on SEC EDGAR.

Revenue rose 24% YoY to $119.8B as Google Cloud grew 82% to $24.8B, while a $99.0B unrealized equity gain from SpaceX and a private company lifted net income to $112.2B.

Biggest Revenue Drivers

Google Services$94,540M+15% YoY

Growth led by Google Search & other and YouTube ads

Google Cloud$24,768M+82% YoY

Primarily driven by growth in Google Cloud Platform, largely infrastructure and platform services, plus initial TPU system sales

Biggest Revenue Drivers

Total revenue: $119.8B+24% YoY

Google Services$94,540M+15% YoY

Growth led by Google Search & other and YouTube ads

Within Google Services

Google Search & other$63,271M

Increases in search queries from user adoption and usage on mobile, advertiser spending, and ad format improvements

YouTube ads$11,055M

Driven by direct response products followed by brand advertising, both benefiting from increased advertiser spending

Google Cloud$24,768M+82% YoY

Primarily driven by growth in Google Cloud Platform, largely infrastructure and platform services, plus initial TPU system sales

Other Bets$382M

Primarily autonomous transportation and internet services

Largest Expense Items

Cost of revenues$45,943M+18% YoY

Increases in depreciation, TAC, inventory and other costs, content acquisition costs, and technical infrastructure operations costs

Research and development$18,219M+$4.4B YoY

Employee compensation up $2.9B and depreciation up $592M

Sales and marketing$8,403M+$1.3B YoY

Advertising and promotional activities up $764M; employee compensation up $402M

General and administrative$6,461M+$1.3B YoY

Legal and other matters including a $1.5B charge, employee compensation up $279M, non-income taxes up $258M

Margins: Operating margin rose to 34% from 32% as revenue growth outpaced costs; cost of revenues fell to 38% of revenue from 41%, with the TAC rate down to 19.8% from 20.6% on mix shift from Network to Search properties.

Watch Items from the Filing

Capital expenditures were $44.9B in the quarter; the company expects to significantly increase 2026 technical infrastructure investment relative to 2025.
Purchase commitments and other contractual obligations total $811.0B, plus $85.2B of uncommenced data center leases and $43.8B of credit-derivative backstops.
OI&E of $98.0B included $99.0B of equity security gains, largely unrealized marks on SpaceX and a private company — non-operating and reversible.
Legal overhang: $5.2B Android fine paid in July 2026, a $2.1B PriceRunner award accrued, and $17.4B of accrued fines and settlements outstanding.
Google Network revenue declined $51M YoY to $7,303M, with impressions down 12% on lower AdSense revenues.

AI-extracted and verified against SEC EDGAR filing text. Not investment advice.

Read the full 10-Q on SEC EDGAR →Share on X

Revenue

Q2 2026

$119.8B

Net Income

Q2 2026

$112.2B

Free Cash Flow

Q2 2026

$-5.9B

Operating Margin

Q2 2026

34.0%

ROIC

Q2 2026

22.0%

D/E Ratio

Q2 2026

0.16

Period

Revenue & Net Income

Earnings Per Share

Key Financials Over Time

Export Financial Table · Pro

Revenue

+15.1% YoY

$402.84BFY 2025

FY22 $282.84BFY23 $307.39BFY24 $350.02BFY25 $402.84B

Net Income

+32.0% YoY

$132.17BFY 2025

FY22 $59.97BFY23 $73.80BFY24 $100.12BFY25 $132.17B

Operating Income

+14.8% YoY

$129.04BFY 2025

FY22 $74.84BFY23 $84.29BFY24 $112.39BFY25 $129.04B

EPS (Diluted)

+34.5% YoY

$10.81FY 2025

FY22 $4.56FY23 $5.80FY24 $8.04FY25 $10.81

Total Assets

+32.2% YoY

$595.28BFY 2025

FY22 $365.26BFY23 $402.39BFY24 $450.26BFY25 $595.28B

Total Debt

+293.0% YoY

$51.08BFY 2025

FY22 $15.31BFY23 $14.25BFY24 $13.00BFY25 $51.08B

Op. Cash Flow

+31.5% YoY

$164.71BFY 2025

FY22 $91.50BFY23 $101.75BFY24 $125.30BFY25 $164.71B

Free Cash Flow

+0.7% YoY

$73.27BFY 2025

FY22 $60.01BFY23 $69.50BFY24 $72.76BFY25 $73.27B

Metric	FY 2025	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020
Revenue	$402.84B +15.1%	$350.02B +13.9%	$307.39B +8.7%	$282.84B +9.8%	$257.64B +41.2%	$182.53B
Net Income	$132.17B +32.0%	$100.12B +35.7%	$73.80B +23.0%	$59.97B -21.1%	$76.03B +88.8%	$40.27B
Operating Income	$129.04B +14.8%	$112.39B +33.3%	$84.29B +12.6%	$74.84B -4.9%	$78.71B +90.9%	$41.22B
EPS (Diluted)	$10.81 +34.5%	$8.04 +38.6%	$5.80 +27.2%	$4.56 +1525.7%	$0.28 +91.5%	$0.15
Total Assets	$595.28B +32.2%	$450.26B +11.9%	$402.39B +10.2%	$365.26B +1.7%	$359.27B +12.4%	$319.62B
Total Debt	$51.08B +293.0%	$13.00B -8.8%	$14.25B -6.9%	$15.31B -0.8%	$15.44B -5.4%	$16.32B
Operating Cash Flow	$164.71B +31.5%	$125.30B +23.1%	$101.75B +11.2%	$91.50B -0.2%	$91.65B +40.7%	$65.12B
Free Cash Flow	$73.27B +0.7%	$72.76B +4.7%	$69.50B +15.8%	$60.01B -10.4%	$67.01B +56.4%	$42.84B

AI Insight: GOOG Financial Trends

Alphabet's revenue accelerated to $119.8B in Q2 2026, but debt surged to $100.2B while operating cash flow decelerated sharply.

• Revenue grew 30.5% YoY from Q2 2025 ($96.4B) to Q2 2026 ($119.8B), marking consistent acceleration.

• Operating income expanded 30.2% YoY to $40.8B in Q2 2026; operating margin stable at 34.0%.

• Total debt nearly quadrupled from Q2 2025 ($24.6B) to Q2 2026 ($100.2B), while equity jumped 165% in two quarters.

• Operating cash flow fell 41.0% QoQ from Q1 2026 ($45.8B) to Q2 2026 ($39.1B), despite higher earnings.

⚠ Debt-to-equity ratio spiked from 3.8% (Q2 2025) to 15.6% (Q2 2026)—largest leverage increase on record.

⚠ Net income doubled to $112.2B in Q2 2026 but OCF diverged sharply; working capital or capex timing may mask underlying cash generation.

AI Insight: GOOG Ratio Trends

Alphabet's Q2 2026 net margin surged to 93.7%, but ROIC collapsed to 22.0%—the lowest in two years—signaling deteriorating capital efficiency despite record profitability.

• Operating margin expanded to 36.1% in Q1 2026 and settled at 34.0% in Q2 2026, up from 30.5% in Q3 2025.

• Net profit margin spiked to 93.7% in Q2 2026 from 30.3% in Q4 2025, driven by one-time gains or favorable tax items.

• ROIC declined 8.4 percentage points from 30.4% in Q3 2025 to 22.0% in Q2 2026, the steepest drop in the dataset.

⚠ Leverage ratio (D/E) doubled from 0.08 average in 2024 to 0.16–0.17 in Q1–Q2 2026; highest level in dataset.

⚠ ROA spiked to 48.7% in Q2 2026 but reflects distorted quarterly earnings; TTM ROA of 26.5% more sustainable.

⚠ Sequential ROIC decline over four consecutive quarters (Q3 2025 to Q2 2026) suggests capital deployment challenges.

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Available Research

13F Pro tracks comprehensive data for Alphabet Inc. including:

SEC EDGAR filings (10-K, 10-Q, 8-K)

XBRL financial facts (revenue, EPS, margins)

Insider transactions (Form 4)

Institutional 13F holdings

Quality rankings (32 signals)

AI analyst debates & daily meetings

Historical financial trends

Peer comparison & sector analysis

Top Institutional Holders of GOOG

BlackRock, Inc.
$164.7B460,972,803 sh
VANGUARD CAPITAL MANAGEMENT LLC
$136.9B382,951,664 sh
BlackRock, Inc.
$130.7B369,922,502 sh
VANGUARD CAPITAL MANAGEMENT LLC
$108.5B306,936,860 sh
FMR LLC
$89.6B250,714,005 sh
STATE STREET CORP
$85.4B238,977,259 sh
STATE STREET CORP
$67.5B190,923,442 sh
GEODE CAPITAL MANAGEMENT, LLC
$53.5B150,078,198 sh
JPMORGAN CHASE & CO
$48.4B137,833,254 sh
READYSTATE ASSET MANAGEMENT LP
$45.4B899,992,000 sh

Fund	Value	Shares
BlackRock, Inc.	$164.7B	460,972,803
VANGUARD CAPITAL MANAGEMENT LLC	$136.9B	382,951,664
BlackRock, Inc.	$130.7B	369,922,502
VANGUARD CAPITAL MANAGEMENT LLC	$108.5B	306,936,860
FMR LLC	$89.6B	250,714,005
STATE STREET CORP	$85.4B	238,977,259
STATE STREET CORP	$67.5B	190,923,442
GEODE CAPITAL MANAGEMENT, LLC	$53.5B	150,078,198
JPMORGAN CHASE & CO	$48.4B	137,833,254
READYSTATE ASSET MANAGEMENT LP	$45.4B	899,992,000

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Is GOOG a good stock to buy?

13F Pro's AI-powered analysis of Alphabet Inc. (GOOG) draws on SEC EDGAR-sourced fundamentals, institutional 13F holdings, and insider Form 4 transactions in the Technology sector (listed on Nasdaq). The 32-signal AI Quality Score, current rank, and full bull/bear verdict for GOOG are available on the GOOG stock profile dashboard — with the same data, AI insights, ratios, and institutional activity refreshed after every 10-K, 10-Q, 13F, and Form 4 filing. GOOG is classified as a mega company.

Which hedge funds own GOOG?

Institutional investors are required to disclose their holdings quarterly via SEC Form 13F. 13F Pro aggregates these filings to show which hedge funds, mutual funds, and asset managers are buying or selling GOOG. Combined with insider transaction data from Form 4 filings and AI-powered analysis from 10 specialized research agents, 13F Pro provides a comprehensive view of Alphabet Inc.'s investment landscape.