FIRST FOUNDATION ADVISORS
13F Reported Value
ⓘ$2.8B
incl. option notional
Equity Holdings
ⓘ$2.8B
Option Notional
ⓘ$149,354
$0 puts / $149,354 calls
Holdings
354
Latest Filing
2026-06-30
Filing Quarter
Q2 2026
Portfolio Overview
FIRST FOUNDATION ADVISORS disclosed 354 positions worth $2.8B in its Form 13F-HR for Q2 2026 — $2.8B in common stock plus $149,354 of put/call option positions (reported at underlying notional value, not premium at risk), led by $MSFT (MICROSOFT CORP) at 13.3% of the equity portfolio. During the quarter the fund opened 26 new positions and exited 10 — including a new stake in $FSUN and a full exit from $KNSL. The portfolio is most concentrated in Other (41.4% of disclosed assets). All figures are sourced directly from FIRST FOUNDATION ADVISORS’s Form 13F-HR filing with the SEC under CIK 1086763.
AI Fund Analysis
Stable
$MSFT
$GOOG
$AMDSector Allocation
AUM History
Top Equity Holdings by Value
Quarterly Activity — Q2 2026
Click any card to unlockTop Holdings
- 79.8#31
Quality
$370.2M992,430 sh ISHARES TR - CORE S&P500 ETF
—Quality
$225.0M300,496 sh- 78.2#57
Quality
$131.7M372,706 sh ISHARES TR - CORE MSCI EAFE
—Quality
$114.9M1,189,720 sh- 79.8
Quality
$105.8M182,059 sh J P MORGAN EXCHANGE TRADED F - EQUITY PREMIUM
—Quality
$88.6M1,568,542 shISHARES INC - CORE MSCI EMKT
—Quality
$69.9M844,318 sh- 68.7
Quality
$67.1M281,608 sh ISHARES TR - RUS MID CAP ETF
—Quality
$64.3M583,207 shGOLDMAN SACHS ETF TR - ACTIVEBETA US LG
—Quality
$63.3M446,025 sh
| Company | Quality | Value | Shares |
|---|---|---|---|
| MICROSOFT CORP$MSFT | 79.8#31 | $370.2M | 992,430 |
| ISHARES TR - CORE S&P500 ETF | — | $225.0M | 300,496 |
 Alphabet Inc.$GOOGL | 78.2#57 | $131.7M | 372,706 |
| ISHARES TR - CORE MSCI EAFE | — | $114.9M | 1,189,720 |
| ADVANCED MICRO DEVICES INC$AMD | 79.8 | $105.8M | 182,059 |
| J P MORGAN EXCHANGE TRADED F - EQUITY PREMIUM | — | $88.6M | 1,568,542 |
| ISHARES INC - CORE MSCI EMKT | — | $69.9M | 844,318 |
 AMAZON COM INC$AMZN | 68.7 | $67.1M | 281,608 |
| ISHARES TR - RUS MID CAP ETF | — | $64.3M | 583,207 |
| GOLDMAN SACHS ETF TR - ACTIVEBETA US LG | — | $63.3M | 446,025 |
Unlock AI quality scores for every holding
32-signal composite ranking on each of FIRST FOUNDATION ADVISORS's 354 positions.
Showing top 10 of 354 holdings.
Sector Allocation
Other
$1.2B
Technology
$909.5M
Financials
$371.0M
Consumer Discretionary
$126.7M
Healthcare
$60.6M
Industrials
$54.6M
Consumer Staples
$34.8M
Energy
$22.0M
Top Holdings — FIRST FOUNDATION ADVISORS (Q2 2026)
Top 150 of 354 disclosed positions (by reported value) from the latest Form 13F-HR, with quarter-over-quarter share changes and 13F Pro quality scores. Sourced from SEC EDGAR.
| # | Ticker | Company | Value | Weight | QoQ | Quality |
|---|---|---|---|---|---|---|
| 1 | $MSFT | MICROSOFT CORP | $370.2M | 13.3% | -1% | 79.8 |
| 2 | — | ISHARES TR - CORE S&P500 ETF | $225.0M | 8.1% | +1% | — |
| 3 | $GOOGL | Alphabet Inc. | $131.7M | 4.7% | -3% | 78.2 |
| 4 | — | ISHARES TR - CORE MSCI EAFE | $114.9M | 4.1% | +8% | — |
| 5 | $AMD | ADVANCED MICRO DEVICES INC | $105.8M | 3.8% | +0% | 79.8 |
| 6 | — | J P MORGAN EXCHANGE TRADED F - EQUITY PREMIUM | $88.6M | 3.2% | -0% | — |
| 7 | — | ISHARES INC - CORE MSCI EMKT | $69.9M | 2.5% | +9% | — |
| 8 | $AMZN | AMAZON COM INC | $67.1M | 2.4% | -3% | 68.7 |
| 9 | — | ISHARES TR - RUS MID CAP ETF | $64.3M | 2.3% | +5% | — |
| 10 | — | GOLDMAN SACHS ETF TR - ACTIVEBETA US LG | $63.3M | 2.3% | -3% | — |
| 11 |  $AAPL | Apple Inc. | $62.7M | 2.3% | -22% | 76.4 |
| 12 | — | VANECK ETF TRUST - MRNGSTR WDE MOAT | $61.7M | 2.2% | -20% | — |
| 13 |  $BRK.B | BERKSHIRE HATHAWAY INC | $52.3M | 1.9% | -1% | 73.8 |
| 14 |  $GS | GOLDMAN SACHS GROUP INC | $46.8M | 1.7% | -1% | 73.5 |
| 15 | $GS | GOLDMAN SACHS GROUP INC | $46.6M | 1.7% | -1% | 73.5 |
| 16 | — | ISHARES TR - RUSSELL 2000 ETF | $45.4M | 1.6% | +18% | — |
| 17 | — | INVESCO EXCHANGE TRADED FD T - RAFI US 1500 | $41.2M | 1.5% | -3% | — |
| 18 |  $NVDA | NVIDIA CORP | $38.4M | 1.4% | -1% | 85.9 |
| 19 |  $JPM | JPMORGAN CHASE & CO | $32.0M | 1.1% | -2% | 70.7 |
| 20 |  $APH | AMPHENOL CORP /DE/ | $28.0M | 1.0% | -6% | 79.3 |
| 21 |  $IAU | ISHARES GOLD TRUST | $27.1M | 1.0% | +3% | — |
| 22 |  $AMAT | APPLIED MATERIALS INC /DE | $24.8M | 0.9% | -1% | 72.3 |
| 23 | $GS | GOLDMAN SACHS GROUP INC | $22.3M | 0.8% | +5% | 73.5 |
| 24 | — | ISHARES TR - RUS 1000 GRW ETF | $19.6M | 0.7% | +270% | — |
| 25 | — | ISHARES TR - CALIF MUN BD ETF | $18.4M | 0.7% | -11% | — |
| 26 |  $UBER | Uber Technologies, Inc | $18.4M | 0.7% | +7% | 73.5 |
| 27 |  $SCHW | SCHWAB CHARLES CORP | $18.2M | 0.7% | +1% | 79.4 |
| 28 |  $IVZ | Invesco Ltd. | $18.2M | 0.7% | -0% | — |
| 29 |  $MA | Mastercard Inc | $16.9M | 0.6% | -1% | 85.1 |
| 30 | — | COHEN & STEERS ETF TRUST - REAL EST ACT ETF | $16.8M | 0.6% | +188% | — |
| 31 |  $PM | Philip Morris International Inc. | $16.5M | 0.6% | -1% | 75.9 |
| 32 | — | ISHARES TR - CORE US AGGBD ET | $16.0M | 0.6% | -0% | — |
| 33 | — | LISTED FDS TR - HORI KI INFL ETF | $15.9M | 0.6% | +29% | — |
| 34 | — | ISHARES U S ETF TR - BLOOMBERG ROLL | $15.7M | 0.6% | +113% | — |
| 35 |  $WT | WisdomTree, Inc. | $14.3M | 0.5% | +3% | 59.9 |
| 36 | — | ISHARES TR - CORE S&P TTL STK | $13.7M | 0.5% | -1% | — |
| 37 | $GOOG | Alphabet Inc. | $13.4M | 0.5% | -4% | 78.2 |
| 38 |  $COST | COSTCO WHOLESALE CORP /NEW | $12.7M | 0.5% | -5% | 66.2 |
| 39 | — | ISHARES TR - 7-10 YR TRSY BD | $12.5M | 0.5% | -5% | — |
| 40 | — | SSGA ACTIVE ETF TR - ST STR GLOBA ETF | $12.3M | 0.4% | +0% | — |
| 41 | — | GLOBAL X FDS - S&P 500 COVERED | $12.3M | 0.4% | -0% | — |
| 42 |  $SPY | SPDR S&P 500 ETF TRUST | $12.3M | 0.4% | +6% | — |
| 43 |  $JNJ | JOHNSON & JOHNSON | $12.0M | 0.4% | +3% | 69 |
| 44 |  $META | Meta Platforms, Inc. | $11.7M | 0.4% | -4% | 79.6 |
| 45 |  $FSUN | FIRSTSUN CAPITAL BANCORP | $11.3M | 0.4% | NEW | 52.9 |
| 46 |  $COR | Cencora, Inc. | $11.2M | 0.4% | -4% | 61.1 |
| 47 | — | ISHARES TR - IBOXX INV CP ETF | $11.0M | 0.4% | +60% | — |
| 48 | — | ISHARES TR - CORE DIV GRWTH | $10.9M | 0.4% | +6% | — |
| 49 |  $ASML | ASML HOLDING NV | $10.8M | 0.4% | -16% | — |
| 50 |  $CP | CANADIAN PACIFIC KANSAS CITY LTD/CN | $10.8M | 0.4% | -3% | 69.7 |
| 51 | — | J P MORGAN EXCHANGE TRADED F - RLTY INCOME ETF | $10.3M | 0.4% | -33% | — |
| 52 | — | ISHARES TR - MSCI USA QLT FCT | $10.0M | 0.4% | -7% | — |
| 53 | — | ISHARES TR - RUS MD CP GR ETF | $9.7M | 0.3% | +0% | — |
| 54 |  $LOW | LOWES COMPANIES INC | $9.6M | 0.3% | -1% | 60.8 |
| 55 | — | ISHARES TR - S&P 500 GRWT ETF | $9.5M | 0.3% | +4% | — |
| 56 | $IVZ | Invesco Ltd. | $9.3M | 0.3% | +0% | — |
| 57 |  $QCOM | QUALCOMM INC/DE | $9.2M | 0.3% | -22% | 70.5 |
| 58 |  $FTNT | Fortinet, Inc. | $9.2M | 0.3% | -5% | 80.1 |
| 59 | — | ISHARES TR - CORE S&P SCP ETF | $8.5M | 0.3% | +10% | — |
| 60 |  $AVGO | Broadcom Inc. | $8.1M | 0.3% | +15% | 84.5 |
| 61 | — | ISHARES TR - 0-3 MTH TREASURY | $7.6M | 0.3% | -20% | — |
| 62 |  $DIS | Walt Disney Co | $7.5M | 0.3% | -4% | 60.1 |
| 63 |  $MPWR | MONOLITHIC POWER SYSTEMS, INC. | $7.3M | 0.3% | -17% | 73.3 |
| 64 | — | VANECK ETF TRUST - SHRT HGH YLD MUN | $7.2M | 0.3% | -1% | — |
| 65 |  $V | VISA INC. | $7.1M | 0.3% | +3% | 82.9 |
| 66 |  $LLY | ELI LILLY & Co | $7.0M | 0.3% | -8% | 87.5 |
| 67 |  $MEDP | Medpace Holdings, Inc. | $6.7M | 0.2% | -3% | 76.2 |
| 68 | — | COLUMBIA ETF TR II - EM CORE EX ETF | $6.6M | 0.2% | -3% | — |
| 69 |  $BN | BROOKFIELD Corp /ON/ | $6.5M | 0.2% | -3% | — |
| 70 |  $DJP | BARCLAYS BANK PLC | $6.4M | 0.2% | +2% | — |
| 71 |  $XOM.R34088 | EXXON MOBIL CORP | $6.2M | 0.2% | -2% | 57.9 |
| 72 |  $ANET | Arista Networks, Inc. | $6.1M | 0.2% | -6% | 81.9 |
| 73 | — | ISHARES TR - MSCI EAFE ETF | $5.8M | 0.2% | -0% | — |
| 74 |  $TXN | TEXAS INSTRUMENTS INC | $5.8M | 0.2% | +2% | 73.4 |
| 75 | — | ISHARES TR - S&P 500 VAL ETF | $5.7M | 0.2% | +7% | — |
| 76 | — | ISHARES TR - CORE 60 BALA ETF | $5.5M | 0.2% | +5% | — |
| 77 |  $EPD | ENTERPRISE PRODUCTS PARTNERS L.P. | $5.5M | 0.2% | -0% | 61.4 |
| 78 |  $NEE | NEXTERA ENERGY INC | $5.4M | 0.2% | -3% | 64.6 |
| 79 |  $APP | AppLovin Corp | $5.4M | 0.2% | -5% | 84.4 |
| 80 |  $BE | Bloom Energy Corp | $5.3M | 0.2% | +0% | 66.2 |
| 81 |  $WMT | Walmart Inc. | $5.3M | 0.2% | -9% | 60.2 |
| 82 |  $CME | CME GROUP INC. | $5.1M | 0.2% | -7% | 69.5 |
| 83 |  $LIN | LINDE PLC | $5.1M | 0.2% | +0% | — |
| 84 | — | SCHWAB STRATEGIC TR - US LRG CAP ETF | $4.8M | 0.2% | +0% | — |
| 85 |  $CAT | CATERPILLAR INC | $4.8M | 0.2% | +9% | 66.5 |
| 86 |  $BKNG | Booking Holdings Inc. | $4.7M | 0.2% | +2853% | 58.5 |
| 87 | — | ISHARES TR - EAFE VALUE ETF | $4.5M | 0.2% | +9% | — |
| 88 |  $CVX | CHEVRON CORP | $4.4M | 0.2% | -8% | 62.8 |
| 89 |  $HD | HOME DEPOT, INC. | $4.4M | 0.2% | -14% | 60.3 |
| 90 | — | ISHARES TR - NATIONAL MUN ETF | $4.4M | 0.2% | +0% | — |
| 91 |  $MELI | MERCADOLIBRE INC | $4.3M | 0.2% | +24% | 80.2 |
| 92 |  $CTAS | CINTAS CORP | $4.3M | 0.2% | -3% | 68.7 |
| 93 | — | ISHARES TR - EAFE GRWTH ETF | $4.3M | 0.1% | +10% | — |
| 94 |  $DHR | DANAHER CORP /DE/ | $4.3M | 0.1% | +44% | 64.8 |
| 95 | — | ISHARES TR - RUS 2000 GRW ETF | $4.3M | 0.1% | +8% | — |
| 96 |  $QQQ | INVESCO QQQ TRUST, SERIES 1 | $4.1M | 0.1% | -1% | — |
| 97 |  $NFLX | NETFLIX INC | $4.1M | 0.1% | +358% | 78.8 |
| 98 |  $SU | SUNCOR ENERGY INC | $4.1M | 0.1% | -32% | — |
| 99 |  $UNH | UNITEDHEALTH GROUP INC | $4.0M | 0.1% | -1% | 62.7 |
| 100 | — | VANGUARD INDEX FDS - REAL ESTATE ETF | $4.0M | 0.1% | +3% | — |
| 101 |  $CSCO | CISCO SYSTEMS, INC. | $4.0M | 0.1% | +3% | 70.3 |
| 102 | — | ISHARES TR - RUS 2000 VAL ETF | $3.8M | 0.1% | +10% | — |
| 103 | — | ISHARES TR - MSCI INTL QUALTY | $3.8M | 0.1% | -7% | — |
| 104 |  $PG | PROCTER & GAMBLE Co | $3.7M | 0.1% | +3% | 64.6 |
| 105 |  $BRK.A | BERKSHIRE HATHAWAY INC | $3.7M | 0.1% | +0% | 73.8 |
| 106 | — | ISHARES TR - RUS MDCP VAL ETF | $3.7M | 0.1% | +6% | — |
| 107 |  $TJX | TJX COMPANIES INC /DE/ | $3.6M | 0.1% | +47% | 68.7 |
| 108 |  $IDXX | IDEXX LABORATORIES INC /DE | $3.6M | 0.1% | -4% | 73.8 |
| 109 |  $TSLA | Tesla, Inc. | $3.6M | 0.1% | +9% | 53.9 |
| 110 |  $BR | BROADRIDGE FINANCIAL SOLUTIONS, INC. | $3.5M | 0.1% | +9% | 66.5 |
| 111 |  $AZN | ASTRAZENECA PLC | $3.5M | 0.1% | +9% | — |
| 112 |  $ADBE | ADOBE INC. | $3.5M | 0.1% | +12% | 77.6 |
| 113 |  $GE | GENERAL ELECTRIC CO | $3.4M | 0.1% | +7% | 73.8 |
| 114 |  $NOW | ServiceNow, Inc. | $3.4M | 0.1% | +18% | 72.9 |
| 115 |  $VEEV | VEEVA SYSTEMS INC | $3.3M | 0.1% | -6% | 77.6 |
| 116 |  $MSCI | MSCI Inc. | $3.2M | 0.1% | -5% | 75.7 |
| 117 |  $GILD | GILEAD SCIENCES, INC. | $3.1M | 0.1% | +1% | 57.4 |
| 118 | — | ISHARES TR - MSCI EMG MKT ETF | $3.1M | 0.1% | +0% | — |
| 119 |  $PLD | Prologis, Inc. | $3.1M | 0.1% | -9% | 68.3 |
| 120 |  $LH | LABCORP HOLDINGS INC. | $3.0M | 0.1% | -14% | 65 |
| 121 |  $DECK | DECKERS OUTDOOR CORP | $3.0M | 0.1% | -6% | 70 |
| 122 |  $JYNT | JOINT Corp | $2.9M | 0.1% | -1% | 34.2 |
| 123 |  $INTU | INTUIT INC. | $2.9M | 0.1% | +59% | 79.3 |
| 124 |  $PFE | PFIZER INC | $2.9M | 0.1% | +0% | 62 |
| 125 |  $MU | MICRON TECHNOLOGY INC | $2.8M | 0.1% | +31% | 86.2 |
| 126 |  $FLEX | FLEX LTD. | $2.8M | 0.1% | +0% | — |
| 127 |  $O | REALTY INCOME CORP | $2.7M | 0.1% | -1% | 73.7 |
| 128 |  $ALPS | Alps Group Inc | $2.7M | 0.1% | -9% | — |
| 129 |  $UPS | UNITED PARCEL SERVICE INC | $2.6M | 0.1% | -35% | 58.6 |
| 130 |  $ABBV | AbbVie Inc. | $2.5M | 0.1% | +6% | 72.6 |
| 131 |  $BIP | Brookfield Infrastructure Partners L.P. | $2.5M | 0.1% | +0% | — |
| 132 |  $RTX | RTX Corp | $2.5M | 0.1% | +2% | 73.2 |
| 133 | — | ISHARES TR - RUS 1000 VAL ETF | $2.5M | 0.1% | +85% | — |
| 134 |  $AON | Aon plc | $2.3M | 0.1% | -19% | — |
| 135 |  $REXR | Rexford Industrial Realty, Inc. | $2.3M | 0.1% | -3% | 42.3 |
| 136 |  $INTC | INTEL CORP | $2.3M | 0.1% | +50% | 45.6 |
| 137 |  $GEV | GE Vernova Inc. | $2.1M | 0.1% | +1% | 81.1 |
| 138 |  $UHAL | U-Haul Holding Co /NV/ | $2.1M | 0.1% | +27% | 47.7 |
| 139 | — | J P MORGAN EXCHANGE TRADED F - ULTRA SHRT ETF | $2.1M | 0.1% | -4% | — |
| 140 |  $MRK | Merck & Co., Inc. | $2.1M | 0.1% | -14% | 59.9 |
| 141 | — | SSGA ACTIVE ETF TR - ST STR BL LN ETF | $2.0M | 0.1% | -61% | — |
| 142 |  $ORCL | ORACLE CORP | $2.0M | 0.1% | +2% | 66.2 |
| 143 |  $PCQ | PIMCO CALIFORNIA MUNICIPAL INCOME FUND | $2.0M | 0.1% | -0% | — |
| 144 | $IVZ | Invesco Ltd. | $1.9M | 0.1% | -7% | — |
| 145 |  $SLV | iShares Silver Trust | $1.9M | 0.1% | +8% | — |
| 146 |  $REGN | REGENERON PHARMACEUTICALS, INC. | $1.9M | 0.1% | +0% | 71 |
| 147 | — | VANGUARD SCOTTSDALE FDS - INT-TERM CORP | $1.9M | 0.1% | -15% | — |
| 148 |  $FWONA | Liberty Media Corp | $1.8M | 0.1% | -6% | 63.2 |
| 149 |  $TYG | TORTOISE ENERGY INFRASTRUCTURE CORP | $1.8M | 0.1% | +8% | — |
| 150 | $GS | GOLDMAN SACHS GROUP INC | $1.7M | 0.1% | +9% | 73.5 |
New Positions (26)
$FSUN FIRSTSUN CAPITAL BANCORP$11.3M
$RYN RAYONIER INC$741,289
$HONA Honeywell Aerospace Inc.$629,194
$KLAC KLA CORP$418,475
$DUK Duke Energy CORP$353,166
$IONQ IonQ, Inc.$267,632
$SPCX SPACE EXPLORATION TECHNOLOGIES CORP$252,873
$IRM IRON MOUNTAIN INC$244,410
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