Herold Advisors, Inc.
Sector Allocation
- Other31.1%$159.5M
- Technology23.5%$120.4M
- Financials13.0%$66.6M
- Healthcare8.6%$44.2M
- Energy5.8%$29.8M
- Industrials4.8%$24.6M
- Consumer Staples3.6%$18.6M
- Consumer Discretionary3.6%$18.3M
- Communication Services2.1%$10.7M
- Utilities1.4%$7.0M
AUM History
13fpro.ai/research/fund/herold-advisors-inc-1891713
Conviction and streaks
Concentrating · top 10 = 28.3%From the fund's last 12 quarters of 13F filings: positions held longest at size, and names it added to or trimmed several quarters running.
Largest positions — Q3 2026
AAPL
$27.1MNVDA
$24.0MMSFT
$18.7M- DIMENSIONAL$12.8M
LLY
$11.8M- AMERICAN$10.8M
XOM.R34088
$10.7M- AMERICAN$10.5M
JPM
$9.5MABBV
$8.9MMA
$8.6MGOOGL
$8.4MV
$7.9M- DIMENSIONAL$7.5M
- AMERICAN$7.3M
WMT
$7.3MAPH
$6.4MCVX
$6.1M- FLEXSHARES$6.0M
- FLEXSHARES$5.8M
Top 20 stock positions. Options are left out: 13F reports them at the underlying's value.
13fpro.ai/research/fund/herold-advisors-inc-1891713
Herold Advisors, Inc. 13F holdings — Q3 2026
$512.2M portfolio (+1.2% QoQ) · 269 holdings · Q3 2026 13F · top 10 are 28% of the stock portfolio
$27.1M
5.3% of stocks
-1%This quarter+1.2%Since filed4+ qtrsHeld$24.0M
4.7% of stocks
-8%This quarter+0.4%Since filed4+ qtrsHeld$18.7M
3.6% of stocks
-3%This quarter-0.4%Since filed4+ qtrsHeld- 4
DIMENSIONAL ETF TRUST - US EQUI MARK ETF
$12.8M
2.5% of stocks
+4%This quarter—Since filed—HeldAIQuality—Est. buy— $11.8M
2.3% of stocks
-4%This quarter+3.4%Since filed4+ qtrsHeld- 6
AMERICAN CENTY ETF TR - US EQT ETF
$10.8M
2.1% of stocks
+4%This quarter—Since filed—HeldAIQuality—Est. buy— $10.7M
2.1% of stocks
+0.7%This quarter—Since filed4+ qtrsHeld- 8
AMERICAN CENTY ETF TR - AVANTIS US LARG
$10.5M
2.1% of stocks
+8%This quarter—Since filed—HeldAIQuality—Est. buy— $9.5M
1.9% of stocks
-2%This quarter+0.7%Since filed4+ qtrsHeld$8.9M
1.7% of stocks
-3%This quarter+1.3%Since filed4+ qtrsHeld
All holdings — Herold Advisors, Inc. (Q3 2026)
269 disclosed positions from the Form 13F-HR on SEC EDGAR, with quarter-over-quarter share changes. Largest by value first; the ten above are not repeated.
| # | Company | Held | Source | |||||||
|---|---|---|---|---|---|---|---|---|---|---|
| 11 | Mastercard Inc | Financials | $8.6M | 1.7% | 16K | -2% | 4+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 12 | Alphabet Inc. | Technology | $8.4M | 1.6% | 24K | -3% | 4+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 13 | VISA INC. | Financials | $7.9M | 1.6% | 22K | -0.7% | 4+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 14 | — | DIMENSIONAL ETF TRUST - CORE FIXE IN ETFetf/fund | — | $7.5M | 1.5% | 187K | -0.6% | — | — | 13F |
| 15 | — | AMERICAN CENTY ETF TR - AVANTIS CORE FIetf/fund | — | $7.3M | 1.4% | 185K | -1% | — | — | 13F |
| 16 | Walmart Inc. | Consumer Staples | $7.3M | 1.4% | 70K | -0.6% | 4+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 17 | AMPHENOL CORP /DE/ | Technology | $6.4M | 1.2% | 76K | +85% | 4+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 18 | CHEVRON CORP | Energy | $6.1M | 1.2% | 30K | +0.3% | 4+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 19 | — | FLEXSHARES TR - NRTRN TR IBOXX 3 | — | $6.0M | 1.2% | 257K | New | — | — | 13F |
| 20 | — | FLEXSHARES TR - NORTHERN TR US Q | — | $5.8M | 1.1% | 64K | -0.9% | — | — | 13F |
| 21 | — | AMERICAN CENTY ETF TR - US LARGE CAP VLUetf/fund | — | $5.8M | 1.1% | 64K | +56% | — | — | 13F |
| 22 | — | FLEXSHARES TR - NORTHERN TRUST C | — | $5.5M | 1.1% | 119K | +8% | — | — | 13F |
| 23 | — | FLEXSHARES TR - NRTRN TR INT DYN | — | $5.4M | 1.1% | 128K | -0.6% | — | — | 13F |
| 24 | AMAZON COM INC | Consumer Discretionary | $5.3M | 1.0% | 21K | -2% | 4+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 25 | — | DIMENSIONAL ETF TRUST - INTERNATNAL VALetf/fund | — | $5.3M | 1.0% | 94K | +5% | — | — | 13F |
| 26 | $META | Meta Platforms, Inc. | Technology | $5.1M | 1.0% | 7,083 | -2% | |||
| 27 | $WT | WisdomTree, Inc. | Financials | $4.9M | 0.9% | 71K | +5% | |||
| 28 | $MRK | Merck & Co., Inc. | Healthcare | $4.6M | 0.9% | 32K | -0.3% | |||
| 29 | $IBM | INTERNATIONAL BUSINESS MACHINES CORP | Technology | $4.5M | 0.9% | 20K | +2% | |||
| 30 | $JNJ | JOHNSON & JOHNSON | Healthcare | $4.1M | 0.8% | 16K | +2% | |||
| 31 | $VZ | VERIZON COMMUNICATIONS INC | Communication Services | $4.1M | 0.8% | 89K | -3% | |||
| 32 | — | AMERICAN CENTY ETF TR - INTL EQT ETF | — | $4.0M | 0.8% | 45K | -0.3% | |||
| 33 | $PSX | Phillips 66 | Energy | $4.0M | 0.8% | 16K | -2% | |||
| 34 | $HD | HOME DEPOT, INC. | Consumer Discretionary | $3.8M | 0.8% | 14K | +4% | |||
| 35 | — | AMERICAN CENTY ETF TR - US SML CP VALU | — | $3.8M | 0.8% | 32K | +2% | |||
| 36 | $TSLA | Tesla, Inc. | Consumer Discretionary | $3.7M | 0.7% | 10K | +2% | |||
| 37 | — | SELECT SECTOR SPDR TR - ST STR ENERG ETF | — | $3.6M | 0.7% | 59K | +0.0% | |||
| 38 | — | J P MORGAN EXCHANGE TRADED F - EQUITY PREMIUM | — | $3.6M | 0.7% | 64K | +3% | |||
| 39 | — | J P MORGAN EXCHANGE TRADED F - ULTRA SHRT ETF | — | $3.4M | 0.7% | 68K | -0.1% | |||
| 40 | $ETN | Eaton Corp plc | Industrials | $3.2M | 0.6% | 7,540 | -1% | |||
| 41 | $BRK.B | BERKSHIRE HATHAWAY INC | Financials | $3.2M | 0.6% | 6,449 | +0.7% | |||
| 42 | $BIP | Brookfield Infrastructure Partners L.P. | Industrials | $3.2M | 0.6% | 90K | — | |||
| 43 | $PG | PROCTER & GAMBLE Co | Consumer Staples | $3.2M | 0.6% | 22K | -5% | |||
| 44 | — | ETF SER SOLUTIONS - DISTILLATE US | — | $3.1M | 0.6% | 49K | -1% | |||
| 45 | — | J P MORGAN EXCHANGE TRADED F - NASDAQ EQT PREM | — | $3.1M | 0.6% | 50K | +4% | |||
| 46 | — | CAPITAL GROUP DIVIDEND VALUE - SHS CREAT UNIT | — | $3.0M | 0.6% | 61K | +9% | |||
| 47 | $AVGO | Broadcom Inc. | Technology | $3.0M | 0.6% | 8,470 | +7% | |||
| 48 | $CB | Chubb Ltd | Financials | $2.8M | 0.6% | 8,641 | -4% | |||
| 49 | — | DIMENSIONAL ETF TRUST - US CORE EQT MKT | — | $2.8M | 0.5% | 53K | -2% | |||
| 50 | $CTAS | CINTAS CORP | Consumer Discretionary | $2.7M | 0.5% | 14K | -7% | |||
| 51 | $T | AT&T INC. | Communication Services | $2.7M | 0.5% | 110K | +0.5% | |||
| 52 | $ISRG | INTUITIVE SURGICAL INC | Healthcare | $2.6M | 0.5% | 6,450 | — | |||
| 53 | $COST | COSTCO WHOLESALE CORP /NEW | Consumer Staples | $2.6M | 0.5% | 2,805 | +8% | |||
| 54 | $GLD | SPDR GOLD TRUST | Financials | $2.4M | 0.5% | 6,279 | +2% | |||
| 55 | $QCOM | QUALCOMM INC/DE | Technology | $2.4M | 0.5% | 13K | +0.3% | |||
| 56 | $WT | WisdomTree, Inc. | Financials | $2.4M | 0.5% | 24K | -6% | |||
| 57 | $GOOG | Alphabet Inc. | Technology | $2.2M | 0.4% | 6,586 | -5% | |||
| 58 | $BMY | BRISTOL MYERS SQUIBB CO | Healthcare | $2.2M | 0.4% | 36K | -0.0% | |||
| 59 | $NUE | NUCOR CORP | Materials | $2.2M | 0.4% | 9,440 | — | |||
| 60 | $NEE | NEXTERA ENERGY INC | Utilities | $2.2M | 0.4% | 29K | +6% | |||
| 61 | $BN | BROOKFIELD Corp /ON/ | Real Estate | $2.2M | 0.4% | 60K | -3% | |||
| 62 | — | SCHWAB STRATEGIC TR - US LCAP GR ETF | — | $2.2M | 0.4% | 61K | -7% | |||
| 63 | $PFE | PFIZER INC | Healthcare | $2.2M | 0.4% | 76K | -6% | |||
| 64 | $CAT | CATERPILLAR INC | Industrials | $2.1M | 0.4% | 2,619 | +5% | |||
| 65 | — | AMERICAN CENTY ETF TR - AVANTIS EMGMKT | — | $2.1M | 0.4% | 22K | -3% | |||
| 66 | $SHEL | Shell plc | Energy | $2.1M | 0.4% | 22K | -0.9% | |||
| 67 | $BAC | BANK OF AMERICA CORP /DE/ | Financials | $2.0M | 0.4% | 36K | -0.6% | |||
| 68 | $CSCO | CISCO SYSTEMS, INC. | Technology | $1.9M | 0.4% | 18K | -2% | |||
| 69 | $OKE | ONEOK INC /NEW/ | Energy | $1.8M | 0.4% | 22K | — | |||
| 70 | $LRCX | LAM RESEARCH CORP | Technology | $1.8M | 0.4% | 5,607 | +3% | |||
| 71 | $RTX | RTX Corp | Industrials | $1.8M | 0.4% | 9,799 | -2% | |||
| 72 | $GS | GOLDMAN SACHS GROUP INC | Financials | $1.8M | 0.3% | 1,984 | +9% | |||
| 73 | — | AMERICAN CENTY ETF TR - AVANTIS CR ETF | — | $1.8M | 0.3% | 36K | +16% | |||
| 74 | $GLW | CORNING INC /NY | Materials | $1.8M | 0.3% | 12K | +1% | |||
| 75 | $ED | CONSOLIDATED EDISON INC | Utilities | $1.8M | 0.3% | 17K | -0.8% | |||
| 76 | — | ISHARES TR - U S EQUITY FACTR | — | $1.8M | 0.3% | 23K | +10% | |||
| 77 | $GE | GENERAL ELECTRIC CO | Industrials | $1.7M | 0.3% | 5,502 | +7% | |||
| 78 | $AMD | ADVANCED MICRO DEVICES INC | Technology | $1.7M | 0.3% | 2,796 | -9% | |||
| 79 | $KLAC | KLA CORP | Technology | $1.7M | 0.3% | 8,544 | +9% | |||
| 80 | $SPGI | S&P Global Inc. | Financials | $1.7M | 0.3% | 4,210 | -6% | |||
| 81 | $MU | MICRON TECHNOLOGY INC | Technology | $1.6M | 0.3% | 1,502 | -5% | |||
| 82 | $AMGN | AMGEN INC | Healthcare | $1.6M | 0.3% | 3,755 | +6% | |||
| 83 | $LMT | LOCKHEED MARTIN CORP | Industrials | $1.6M | 0.3% | 3,054 | -4% | |||
| 84 | $DE | DEERE & CO | Industrials | $1.5M | 0.3% | 2,292 | -15% | |||
| 85 | $MS | MORGAN STANLEY | Financials | $1.5M | 0.3% | 7,903 | -4% | |||
| 86 | — | BONDBLOXX ETF TRUST - BBB RATED 5 10 Y | — | $1.5M | 0.3% | 30K | +16% | |||
| 87 | — | J P MORGAN EXCHANGE TRADED F - ACTIVE BOND ETF | — | $1.5M | 0.3% | 29K | +18% | |||
| 88 | — | DFA INVT DIMENSIONS GROUP IN - U.S. HIGH RELATI | — | $1.5M | 0.3% | 35K | New | |||
| 89 | $WT | WisdomTree, Inc. | Financials | $1.4M | 0.3% | 28K | -5% | |||
| 90 | $BA | BOEING CO | Industrials | $1.4M | 0.3% | 7,581 | -4% | |||
| 91 | — | BNY MELLON ETF TRUST - US LRG CP CORE | — | $1.4M | 0.3% | 29K | +157% | |||
| 92 | $WT | WisdomTree, Inc. | Financials | $1.3M | 0.3% | 23K | — | |||
| 93 | $INTU | INTUIT INC. | Technology | $1.3M | 0.3% | 4,780 | +7% | |||
| 94 | $SLV | iShares Silver Trust | Financials | $1.3M | 0.3% | 24K | +4% | |||
| 95 | — | FIRST TR EXCHANGE TRADED FD - RISNG DIVD ACHIV | — | $1.3M | 0.3% | 16K | -1% | |||
| 96 | — | AMERICAN CENTY ETF TR - AVAN US VALU ETF | — | $1.3M | 0.3% | 16K | -3% | |||
| 97 | $AMT | AMERICAN TOWER CORP /MA/ | Real Estate | $1.2M | 0.2% | 7,392 | +6% | |||
| 98 | — | SPDR SERIES TRUST - ST STR CONV ETF | — | $1.2M | 0.2% | 12K | — | |||
| 99 | $PLD | Prologis, Inc. | Real Estate | $1.2M | 0.2% | 9,292 | -16% | |||
| 100 | $C | CITIGROUP INC | Financials | $1.2M | 0.2% | 9,285 | — | |||
| 101 | — | VANGUARD INDEX FDS - MRNGSTR GRWT ETF | — | $1.2M | 0.2% | 13K | -8% | |||
| 102 | — | ISHARES TR - CONV BD ETF | — | $1.2M | 0.2% | 10K | — | |||
| 103 | — | GOLDMAN SACHS ETF TR - S&P 500 PREMIUM | — | $1.1M | 0.2% | 21K | +2% | |||
| 104 | — | GOLDMAN SACHS ETF TR - ACTIVEBETA US LG | — | $1.1M | 0.2% | 7,802 | -8% | |||
| 105 | $ABT | ABBOTT LABORATORIES | Healthcare | $1.1M | 0.2% | 11K | -8% | |||
| 106 | $MCD | MCDONALDS CORP | Consumer Discretionary | $1.1M | 0.2% | 4,798 | -3% | |||
| 107 | $PEG | PUBLIC SERVICE ENTERPRISE GROUP INC | Utilities | $1.1M | 0.2% | 16K | +0.1% | |||
| 108 | $SCHW | SCHWAB CHARLES CORP | Financials | $1.1M | 0.2% | 11K | +12% | |||
| 109 | $WT | WisdomTree, Inc. | Financials | $1.1M | 0.2% | 13K | — | |||
| 110 | $AMAT | APPLIED MATERIALS INC /DE | Technology | $1.1M | 0.2% | 2,093 | +8% | |||
| 111 | $NGG | NATIONAL GRID PLC | Energy | $1.1M | 0.2% | 14K | -1% | |||
| 112 | $VRT | Vertiv Holdings Co | Technology | $1.0M | 0.2% | 4,323 | +22% | |||
| 113 | $PM | Philip Morris International Inc. | Consumer Staples | $1.0M | 0.2% | 5,432 | +5% | |||
| 114 | $GEV | GE Vernova Inc. | Industrials | $1.0M | 0.2% | 1,075 | +17% | |||
| 115 | — | AMERICAN CENTY ETF TR - INTERNATIONAL LR | — | $1.0M | 0.2% | 13K | +14% | |||
| 116 | $UNP | UNION PACIFIC CORP | Industrials | $1.0M | 0.2% | 3,680 | — | |||
| 117 | $TMUS | T-Mobile US, Inc. | Communication Services | $1.0M | 0.2% | 6,137 | +34% | |||
| 118 | — | J P MORGAN EXCHANGE TRADED F - INCOME ETF | — | $988K | 0.2% | 22K | -12% | |||
| 119 | — | VANGUARD INDEX FDS - S&P 500 ETF SHS | — | $984K | 0.2% | 1,404 | +2% | |||
| 120 | $GILD | GILEAD SCIENCES, INC. | Healthcare | $980K | 0.2% | 6,576 | -0.7% | |||
| 121 | — | GOLDMAN SACHS ETF TR - NASDA 100 ETF | — | $980K | 0.2% | 17K | -2% | |||
| 122 | $ALLE | Allegion plc | Industrials | $973K | 0.2% | 6,330 | +8% | |||
| 123 | — | ISHARES TR - CORE DIV GRWTH | — | $964K | 0.2% | 13K | +4% | |||
| 124 | $WMB | WILLIAMS COMPANIES, INC. | Energy | $957K | 0.2% | 14K | +22% | |||
| 125 | $INTC | INTEL CORP | Technology | $955K | 0.2% | 7,941 | +5% | |||
| 126 | $BP | BP PLC | Energy | $943K | 0.2% | 21K | -11% | |||
| 127 | $IRM | IRON MOUNTAIN INC | Real Estate | $934K | 0.2% | 8,415 | -1% | |||
| 128 | — | AMERICAN CENTY ETF TR - AVAN U S QUA ETF | — | $930K | 0.2% | 14K | +1% | |||
| 129 | $MMM | 3M CO | Healthcare | $924K | 0.2% | 5,631 | -2% | |||
| 130 | $HUBB | HUBBELL INC | Technology | $894K | 0.2% | 1,971 | +25% | |||
| 131 | $IQV | IQVIA HOLDINGS INC. | Healthcare | $860K | 0.2% | 3,200 | — | |||
| 132 | $NFLX | NETFLIX INC | Communication Services | $841K | 0.2% | 12K | -18% | |||
| 133 | $CMPR | CIMPRESS plc | Communication Services | $841K | 0.2% | 11K | — | |||
| 134 | $DIS | Walt Disney Co | Communication Services | $814K | 0.2% | 7,763 | -10% | |||
| 135 | — | J P MORGAN EXCHANGE TRADED F - US QUALTY FCTR | — | $807K | 0.2% | 11K | -5% | |||
| 136 | $UNH | UNITEDHEALTH GROUP INC | Healthcare | $805K | 0.2% | 2,193 | — | |||
| 137 | $IBN | ICICI BANK LTD | Financials | $798K | 0.2% | 29K | — | |||
| 138 | $CCD | Calamos Dynamic Convertible & Income Fund | Other | $781K | 0.1% | 35K | +0.2% | |||
| 139 | $WT | WisdomTree, Inc. | Financials | $780K | 0.1% | 10K | -0.7% | |||
| 140 | $BWXT | BWX Technologies, Inc. | Industrials | $769K | 0.1% | 5,616 | +51% | |||
| 141 | $KMI | KINDER MORGAN, INC. | Energy | $747K | 0.1% | 25K | -4% | |||
| 142 | $BRK.A | BERKSHIRE HATHAWAY INC | Financials | $747K | 0.1% | 1 | — | |||
| 143 | $QQQ | INVESCO QQQ TRUST, SERIES 1 | — | $736K | 0.1% | 996 | — | |||
| 144 | $EME | EMCOR Group, Inc. | Industrials | $734K | 0.1% | 973 | +32% | |||
| 145 | $VST | Vistra Corp. | Utilities | $720K | 0.1% | 5,206 | +34% | |||
| 146 | $ORCL | ORACLE CORP | Technology | $714K | 0.1% | 5,203 | -2% | |||
| 147 | $CVS | CVS HEALTH Corp | Healthcare | $713K | 0.1% | 8,325 | +0.0% | |||
| 148 | $AXP | AMERICAN EXPRESS CO | Financials | $712K | 0.1% | 2,342 | +29% | |||
| 149 | — | DIMENSIONAL ETF TRUST - SHOR DUR FIX ETF | — | $710K | 0.1% | 15K | +32% | |||
| 150 | — | ISHARES TR - 0-3 MTH TREASURY | — | $705K | 0.1% | 6,999 | — |
What changed in Q3 2026
Against the previous quarter's 13F: 11 new, 97 added to, 105 trimmed, 15 sold out. Share-count changes; largest moves by dollar size first.
New positions (11)
- FLEXSHARES TR - NRTRN TR IBOXX 3$6.0M
first bought this quarter
- DFA INVT DIMENSIONS GROUP IN - U.S. HIGH RELATI$1.5M
first bought this quarter
- FIRST TR EXCHANGE-TRADED FD - CAP STRENGTH ETF$253K
first bought this quarter
$USOUnited States Oil Fund, LP$218K
first bought this quarter
$SCCOSOUTHERN COPPER CORP/$215K
first bought this quarter
$HONHONEYWELL INTERNATIONAL INC$215K
first bought this quarter
+5 more in the Excel export
Added to (97)
now $6.4M · held 4+ qtrs
- AMERICAN CENTY ETF TR - US LARGE CAP VLU+56%
now $5.8M
- BNY MELLON ETF TRUST - US LRG CP CORE+157%
now $1.4M
- AMERICAN CENTY ETF TR - AVANTIS US LARG+8%
now $10.5M
- DIMENSIONAL ETF TRUST - US EQUI MARK ETF+4%
now $12.8M
- FLEXSHARES TR - NORTHERN TRUST C+8%
now $5.5M
+91 more in the Excel export
Trimmed (105)
- ISHARES TR - ISHS 5-10YR INVT-94%
now $338K
now $24.0M · held 4+ qtrs
now $18.7M · held 4+ qtrs
now $11.8M · held 4+ qtrs
now $27.1M · held 4+ qtrs, 2 trims in a row
$NKENIKE, Inc.-43%
now $458K · held 4+ qtrs
+99 more in the Excel export
Holdings by quarter
Every 13F Herold Advisors, Inc. has filed, 20 earlier quarters. Pick one to see what it held then.
Is it too late to follow Herold Advisors?
Q3 2026 13F filed with the SEC on Oct 19, 2026. Prices are closing prices as of Oct 27, 2026.
Average quality of Herold Advisors's top 20 holdings: 75/100 (our AI quality score, weighted by position size; 20 of the 20 are scored)
Top 10 since filing
+0.2%
Value-weighted move of the 10 largest stock positions
Turnover
4%
Last quarter
Top 10 weight
28%
Share of the stock portfolio in its 10 largest positions
Held 4+ quarters
98%
Share of portfolio value in positions held a year or more
Highest-quality names it owns(among its 100 largest positions)
The 8 highest-scoring companies in this portfolio are a Pro feature.
How these are measured
- Moves since the quarter-end and since the filing date use our own daily closing prices, from the close on (or just before) each date to the latest close.
- Turnover is the lesser of shares bought or sold in a quarter, valued at the quarter-end prices in the 13F, divided by the average of the two quarters' stock portfolio values.
- Quarters held and add/trim streaks count back only through quarters whose filed holdings add up to the filing's own cover-page total (back to Q4 2025 for this fund). A change counts as an add or a trim when the split-adjusted share count moves by more than 1%.
- Estimate, not the fund's reported cost. For each quarter in the current holding period in which the fund's share count rose (split-adjusted), we take that quarter's average daily close and weight it by the shares added; sales do not change an average cost. Quarters where the stock's price history and the 13F's own implied price disagree by more than 2x are left out.
- Put and call option rows report the value of the underlying shares, not a position the fund paid for, so they are left out of all of the above.
Portfolio Overview
Herold Advisors, Inc. disclosed 269 positions worth $512.2M in its Form 13F-HR for Q3 2026, led by $AAPL (Apple Inc.) at 5.3% of the equity portfolio, followed by $NVDA and $MSFT. During the quarter the fund opened 11 new positions and exited 15. The portfolio is most concentrated in Other (31.1% of disclosed assets). All figures are sourced directly from Herold Advisors, Inc.’s Form 13F-HR filing with the SEC under CIK 1891713.
Funds like this
managers whose biggest positions overlap Herold Advisors'sBrowse Top Institutional Investors
13F Pro tracks 8,700+ institutional investors filing 13F reports with the SEC.
to search all 8,700+ institutional filers.
AI-Powered Hedge Fund Analysis: Herold Advisors, Inc.
13F Pro is an AI hedge fund tracker and stock research platform. For Herold Advisors, Inc. (SEC CIK: 1891713), the platform ingests every quarterly Form 13F filing and applies AI-powered analysis on top — 10 specialized AI analysts (value, growth, momentum, macro, activist, and more) debate the fund's top positions and publish AI-generated analysis with cited SEC sources.
Every holding in Herold Advisors, Inc.'s portfolio is scored on an AI quality ranking built from its SEC filings (ROIC, FCF margin, revenue growth, institutional flow, earnings quality, shareholder dilution, and more). Track accumulation and distribution quarter over quarter, identify conviction positions, and see AI stock analysis for each position — alongside 8,700+ other institutional filers and 2,800+ AI-ranked companies.