BIRINYI ASSOCIATES INC
Sector Allocation
- Technology52.6%$222.3M
- Financials17.6%$74.5M
- Consumer Discretionary12.6%$53.0M
- Other11.9%$50.3M
- Industrials2.0%$8.3M
- Healthcare1.8%$7.8M
- Consumer Staples1.3%$5.6M
- Energy0.1%$340,000
- Communication Services0.1%$257,000
- Materials0.1%$234,000
AUM History
13fpro.ai/research/fund/birinyi-associates-inc-1079738
Conviction and streaks
Stable · top 10 = 72.9%From the fund's last 12 quarters of 13F filings: positions held longest at size, and names it added to or trimmed several quarters running.
Largest positions — Q2 2026
AAPL
$94.5MGOOGL
$50.3MSPY
$36.9MAMZN
$33.3MMA
$22.2MNVDA
$20.0MC
$14.3MMSFT
$13.5MGS
$12.0MBKNG
$11.0MGOOG
$9.9MAVGO
$8.1MDELL
$7.9MBRK.B
$7.6M- State$6.0M
- Vanguard$4.9M
BRK.A
$4.5MJNJ
$4.3MIBM
$4.2MADI
$4.2M
Top 20 stock positions. Options are left out: 13F reports them at the underlying's value.
13fpro.ai/research/fund/birinyi-associates-inc-1079738
BIRINYI ASSOCIATES INC 13F holdings — Q2 2026
$422.7M portfolio (+15.1% QoQ) · 61 holdings · Q2 2026 13F · top 10 are 73% of the stock portfolio
$94.5M
22.4% of stocks
-1%This quarter+10.6%Since filed1+ qtrsHeld$50.3M
11.9% of stocks
-2%This quarter-12.8%Since filed1+ qtrsHeld$36.9M
8.7% of stocks
-1%This quarter-0.6%Since filed1+ qtrsHeld$33.3M
7.9% of stocks
+0.7%This quarter-8.6%Since filed1+ qtrsHeld$22.2M
5.3% of stocks
-4%This quarter+7.5%Since filed1+ qtrsHeld$20.0M
4.7% of stocks
-7%This quarter-1.5%Since filed1+ qtrsHeld$14.3M
3.4% of stocks
-1%This quarter-12.1%Since filed1+ qtrsHeld$13.5M
3.2% of stocks
+5%This quarter+9.3%Since filed1+ qtrsHeld$12.0M
2.9% of stocks
+18%This quarter-15.8%Since filed1+ qtrsHeld$11.0M
2.6% of stocks
+2400%This quarter-26.0%Since filed1+ qtrsHeld
All holdings — BIRINYI ASSOCIATES INC (Q2 2026)
61 disclosed positions from the Form 13F-HR on SEC EDGAR, with quarter-over-quarter share changes. Largest by value first; the ten above are not repeated.
| # | Company | Held | Source | |||||||
|---|---|---|---|---|---|---|---|---|---|---|
| 11 | Alphabet Inc. | Technology | $9.9M | 2.3% | 28K | -0.1% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 12 | Broadcom Inc. | Technology | $8.1M | 1.9% | 22K | +0.5% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 13 | Dell Technologies Inc. | Technology | $7.9M | 1.9% | 18K | -6% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 14 | BERKSHIRE HATHAWAY INC | Financials | $7.6M | 1.8% | 15K | -1% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 15 | — | State Street SPDR Dow Jones Industrial Average ETF Trust - ETPetf/fund | — | $6.0M | 1.4% | 12K | +0.0% | — | — | 13F |
| 16 | — | Vanguard S&P 500 ETF - ETPetf/fund | — | $4.9M | 1.2% | 7,200 | +0.0% | — | — | 13F |
| 17 | BERKSHIRE HATHAWAY INC | Financials | $4.5M | 1.1% | 6 | — | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 18 | JOHNSON & JOHNSON | Healthcare | $4.3M | 1.0% | 17K | -1% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 19 | INTERNATIONAL BUSINESS MACHINES CORP | Technology | $4.2M | 1.0% | 15K | -38% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 20 | ANALOG DEVICES INC | Technology | $4.2M | 1.0% | 11K | New | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 21 | AMERICAN EXPRESS CO | Financials | $3.8M | 0.9% | 11K | — | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 22 | MICRON TECHNOLOGY INC | Technology | $3.8M | 0.9% | 3,310 | -18% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 23 | LAM RESEARCH CORP | Technology | $3.7M | 0.9% | 8,480 | +21% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 24 | JPMORGAN CHASE & CO | Financials | $3.5M | 0.8% | 11K | +0.0% | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 25 | BOEING CO | Industrials | $3.4M | 0.8% | 16K | — | 1+ qtrs | AI quality score is Pro: unlock with a free trial | 13F | |
| 26 | $WMT | Walmart Inc. | Consumer Staples | $3.3M | 0.8% | 29K | — | |||
| 27 | $CAT | CATERPILLAR INC | Industrials | $3.2M | 0.8% | 3,000 | — | |||
| 28 | $IVZ | Invesco Ltd. | Financials | $3.2M | 0.8% | 15K | -0.7% | |||
| 29 | $SBUX | STARBUCKS CORP | Consumer Discretionary | $2.7M | 0.6% | 26K | +322% | |||
| 30 | $MCD | MCDONALDS CORP | Consumer Discretionary | $1.6M | 0.4% | 6,008 | +0.0% | |||
| 31 | $AZO | AUTOZONE INC | Consumer Discretionary | $1.4M | 0.3% | 446 | -37% | |||
| 32 | $AMGN | AMGEN INC | Healthcare | $1.4M | 0.3% | 3,827 | — | |||
| 33 | $CMG | CHIPOTLE MEXICAN GRILL INC | Consumer Discretionary | $1.4M | 0.3% | 40K | -6% | |||
| 34 | $LLY | ELI LILLY & Co | Healthcare | $1.3M | 0.3% | 1,101 | -8% | |||
| 35 | — | State Street Health Care Select Sector SPDR ETF - ETP | — | $1.3M | 0.3% | 8,165 | +0.0% | |||
| 36 | $SCHW | SCHWAB CHARLES CORP | Financials | $1.2M | 0.3% | 13K | +12% | |||
| 37 | $COST | COSTCO WHOLESALE CORP /NEW | Consumer Staples | $1.1M | 0.3% | 1,150 | — | |||
| 38 | $HD | HOME DEPOT, INC. | Consumer Discretionary | $1.1M | 0.3% | 3,000 | — | |||
| 39 | $DE | DEERE & CO | Industrials | $983K | 0.2% | 1,550 | — | |||
| 40 | $V | VISA INC. | Financials | $850K | 0.2% | 2,477 | +0.0% | |||
| 41 | $AMD | ADVANCED MICRO DEVICES INC | Technology | $842K | 0.2% | 1,450 | -6% | |||
| 42 | $PG | PROCTER & GAMBLE Co | Consumer Staples | $744K | 0.2% | 5,072 | +0.1% | |||
| 43 | — | Global X Artificial Intelligence & Technology ETF - ETP | — | $725K | 0.2% | 11K | — | |||
| 44 | $TSLA | Tesla, Inc. | Consumer Discretionary | $631K | 0.1% | 1,500 | — | |||
| 45 | $UNH | UNITEDHEALTH GROUP INC | Healthcare | $561K | 0.1% | 1,350 | — | |||
| 46 | $MSCI | MSCI Inc. | Financials | $560K | 0.1% | 1,000 | — | |||
| 47 | $BX | Blackstone Inc. | Financials | $552K | 0.1% | 4,690 | +0.3% | |||
| 48 | $LMT | LOCKHEED MARTIN CORP | Industrials | $509K | 0.1% | 1,000 | — | |||
| 49 | — | iShares Russell 2000 ETF - ETP | — | $454K | 0.1% | 1,510 | — | |||
| 50 | $META | Meta Platforms, Inc. | Technology | $428K | 0.1% | 760 | +3% | |||
| 51 | $CSCO | CISCO SYSTEMS, INC. | Technology | $390K | 0.1% | 3,323 | — | |||
| 52 | $QCOM | QUALCOMM INC/DE | Technology | $370K | 0.1% | 2,000 | — | |||
| 53 | $CVX | CHEVRON CORP | Energy | $340K | 0.1% | 2,050 | -38% | |||
| 54 | $NVR | NVR INC | Industrials | $279K | 0.1% | 41 | — | |||
| 55 | $PM | Philip Morris International Inc. | Consumer Staples | $271K | 0.1% | 1,500 | — | |||
| 56 | $NFLX | NETFLIX INC | Communication Services | $257K | 0.1% | 3,600 | -29% | |||
| 57 | $GLW | CORNING INC /NY | Materials | $234K | 0.1% | 915 | New | |||
| 58 | $MO | ALTRIA GROUP, INC. | Consumer Staples | $232K | 0.1% | 3,218 | +0.2% | |||
| 59 | $AIG | AMERICAN INTERNATIONAL GROUP, INC. | Financials | $226K | 0.1% | 3,031 | — | |||
| 60 | $TXN | TEXAS INSTRUMENTS INC | Technology | $224K | 0.1% | 750 | New | |||
| 61 | $GILD | GILEAD SCIENCES, INC. | Healthcare | $202K | 0.1% | 1,600 | — |
What changed in Q2 2026
Against the previous quarter's 13F: 3 new, 18 added to, 19 trimmed, 2 sold out. Share-count changes; largest moves by dollar size first.
New positions (3)
Added to (18)
$BKNGBooking Holdings Inc.+2400%
now $11.0M · held 1+ qtrs
$SBUXSTARBUCKS CORP+322%
now $2.7M · held 1+ qtrs
$GSGOLDMAN SACHS GROUP INC+18%
now $12.0M · held 1+ qtrs
$LRCXLAM RESEARCH CORP+21%
now $3.7M · held 1+ qtrs
$MSFTMICROSOFT CORP+5%
now $13.5M · held 1+ qtrs
$AMZNAMAZON COM INC+0.7%
now $33.3M · held 1+ qtrs
+12 more in the Excel export
Trimmed (19)
$IBMINTERNATIONAL BUSINESS MACHINES CORP-38%
now $4.2M · held 1+ qtrs
$NVDANVIDIA CORP-7%
now $20.0M · held 1+ qtrs
$AAPLApple Inc.-1%
now $94.5M · held 1+ qtrs
$GOOGLAlphabet Inc.-2%
now $50.3M · held 1+ qtrs
$MUMICRON TECHNOLOGY INC-18%
now $3.8M · held 1+ qtrs
$AZOAUTOZONE INC-37%
now $1.4M · held 1+ qtrs
+13 more in the Excel export
Holdings by quarter
Every 13F BIRINYI ASSOCIATES INC has filed, 40 earlier quarters. Pick one to see what it held then.
Is it too late to follow BIRINYI ASSOCIATES?
Q2 2026 13F filed with the SEC on Aug 5, 2026. Prices are closing prices as of Oct 26, 2026.
Average quality of BIRINYI ASSOCIATES's top 20 holdings: 77/100 (our AI quality score, weighted by position size; 19 of the 20 are scored)
Top 10 since filing
-1.1%
Value-weighted move of the 10 largest stock positions
Turnover
—
Last quarter
Top 10 weight
73%
Share of the stock portfolio in its 10 largest positions
Held 4+ quarters
0%
Share of portfolio value in positions held a year or more
Highest-quality names it owns(among its 100 largest positions)
The 8 highest-scoring companies in this portfolio are a Pro feature.
How these are measured
- Moves since the quarter-end and since the filing date use our own daily closing prices, from the close on (or just before) each date to the latest close.
- Turnover is the lesser of shares bought or sold in a quarter, valued at the quarter-end prices in the 13F, divided by the average of the two quarters' stock portfolio values.
- Quarters held and add/trim streaks count back only through quarters whose filed holdings add up to the filing's own cover-page total (back to Q2 2026 for this fund). A change counts as an add or a trim when the split-adjusted share count moves by more than 1%.
- Estimate, not the fund's reported cost. For each quarter in the current holding period in which the fund's share count rose (split-adjusted), we take that quarter's average daily close and weight it by the shares added; sales do not change an average cost. Quarters where the stock's price history and the 13F's own implied price disagree by more than 2x are left out.
- Put and call option rows report the value of the underlying shares, not a position the fund paid for, so they are left out of all of the above.
Portfolio Overview
BIRINYI ASSOCIATES INC disclosed 61 positions worth $422.7M in its Form 13F-HR for Q2 2026, led by $AAPL (Apple Inc.) at 22.4% of the equity portfolio, followed by $GOOGL and $SPY. During the quarter the fund opened 3 new positions and exited 2 — including a new stake in $ADI and a full exit from $CEG. The portfolio is most concentrated in Technology (52.6% of disclosed assets). All figures are sourced directly from BIRINYI ASSOCIATES INC’s Form 13F-HR filing with the SEC under CIK 1079738.
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