TRUE Private Wealth Advisors

Portfolio Overview

TRUE Private Wealth Advisors disclosed 283 positions worth $1.2B in its Form 13F-HR for Q2 2026. During the quarter the fund opened 29 new positions and exited 12 and a full exit from $XOM.R34088. The portfolio is most concentrated in Other (70.1% of disclosed assets). All figures are sourced directly from TRUE Private Wealth Advisors’s Form 13F-HR filing with the SEC under CIK 1667074.

• ISHARES TR - CORE MSCI TOTAL

  —

  Quality

  $82.3M862,127 sh

• ISHARES INC - MSCI EMRG CHN

  —

  Quality

  $50.2M491,174 sh

• ISHARES TR - ISHARES SEMICDTR

  —

  Quality

  $43.4M67,709 sh

• ISHARES TR - CORE MSCI EURO

  —

  Quality

  $40.7M541,317 sh

• ISHARES INC - MSCI JAPAN ETF

  —

  Quality

  $36.7M393,152 sh
• 

  Invesco Ltd.

  $IVZ

  —

  Quality

  $36.2M170,044 sh

• ISHARES TR - IBONDS 29 TRM TS

  —

  Quality

  $36.2M1,669,970 sh

• ZACKS TRUST - SMALL/MID CAP

  —

  Quality

  $34.7M776,904 sh

• ISHARES TR - IBONDS OCT 2030

  —

  Quality

  $34.4M1,308,162 sh

• ISHARES TR - IBONDS DEC 2031

  —

  Quality

  $34.1M1,688,677 sh

Company	Quality	Value	Shares
ISHARES TR - CORE MSCI TOTAL	—	$82.3M	862,127
ISHARES INC - MSCI EMRG CHN	—	$50.2M	491,174
ISHARES TR - ISHARES SEMICDTR	—	$43.4M	67,709
ISHARES TR - CORE MSCI EURO	—	$40.7M	541,317
ISHARES INC - MSCI JAPAN ETF	—	$36.7M	393,152
Invesco Ltd.$IVZ	—	$36.2M	170,044
ISHARES TR - IBONDS 29 TRM TS	—	$36.2M	1,669,970
ZACKS TRUST - SMALL/MID CAP	—	$34.7M	776,904
ISHARES TR - IBONDS OCT 2030	—	$34.4M	1,308,162
ISHARES TR - IBONDS DEC 2031	—	$34.1M	1,688,677

Showing top 10 of 283 holdings.

Top Holdings — TRUE Private Wealth Advisors (Q2 2026)

Top 150 of 283 disclosed positions (by reported value) from the latest Form 13F-HR, with quarter-over-quarter share changes and 13F Pro quality scores. Sourced from SEC EDGAR.

#	Ticker	Company	Value	Weight	QoQ	Quality
1	—	ISHARES TR - CORE MSCI TOTAL	$82.3M	7.1%	-16%	—
2	—	ISHARES INC - MSCI EMRG CHN	$50.2M	4.3%	-18%	—
3	—	ISHARES TR - ISHARES SEMICDTR	$43.4M	3.7%	+1%	—
4	—	ISHARES TR - CORE MSCI EURO	$40.7M	3.5%	-1%	—
5	—	ISHARES INC - MSCI JAPAN ETF	$36.7M	3.2%	+846%	—
6	$IVZ	Invesco Ltd.	$36.2M	3.1%	-15%	—
7	—	ISHARES TR - IBONDS 29 TRM TS	$36.2M	3.1%	-8%	—
8	—	ZACKS TRUST - SMALL/MID CAP	$34.7M	3.0%	+16%	—
9	—	ISHARES TR - IBONDS OCT 2030	$34.4M	3.0%	-6%	—
10	—	ISHARES TR - IBONDS DEC 2031	$34.1M	2.9%	-9%	—
11	—	ISHARES TR - IBONDS OCT 2028	$33.9M	2.9%	-13%	—
12	—	ISHARES TR - CORE S&P TTL STK	$31.2M	2.7%	-15%	—
13	—	FIRST TR EXCHANGE-TRADED FD - SHS	$30.5M	2.6%	-15%	—
14	$IAU	ISHARES GOLD TRUST	$29.4M	2.5%	+89%	—
15	—	ALPS ETF TR - ALERIAN MLP	$28.8M	2.5%	+45%	—
16	$AAPL	Apple Inc.	$28.0M	2.4%	-3%	76.4
17	—	FIRST TR EXCHANGE TRADED FD - RBA INDL ETF	$25.2M	2.2%	+1557%	—
18	—	ISHARES TR - RUSSELL 2000 ETF	$24.4M	2.1%	+17%	—
19	—	VANECK ETF TRUST - CLO ETF	$24.3M	2.1%	+6%	—
20	$IVZ	Invesco Ltd.	$19.1M	1.6%	+1499%	—
21	—	VANGUARD WORLD FD - INF TECH ETF	$16.7M	1.4%	+703%	—
22	$MU	MICRON TECHNOLOGY INC	$16.7M	1.4%	-4%	86.2
23	—	SCHWAB STRATEGIC TR - US DIVIDEND EQ	$15.0M	1.3%	+2%	—
24	$NVDA	NVIDIA CORP	$14.5M	1.3%	-12%	85.9
25	$MSFT	MICROSOFT CORP	$12.3M	1.1%	+4%	79.8
26	$AMZN	AMAZON COM INC	$10.1M	0.9%	-7%	68.7
27	—	ROUNDHILL ETF TRUST - MEMORY ETF	$9.7M	0.8%	NEW	—
28	—	ZACKS TRUST - EARNGS CONSTANT	$8.8M	0.8%	+1%	—
29	—	ISHARES TR - CORE 60 BALA ETF	$8.5M	0.7%	-1%	—
30	—	VANGUARD INDEX FDS - S&P 500 ETF SHS	$8.4M	0.7%	-4%	—
31	$LLY	ELI LILLY & Co	$8.1M	0.7%	-2%	87.5
32	$JPM	JPMORGAN CHASE & CO	$7.1M	0.6%	-4%	70.7
33	$JNJ	JOHNSON & JOHNSON	$6.8M	0.6%	-8%	69
34	—	SPDR SERIES TRUST - ST STR CONV ETF	$6.6M	0.6%	+169%	—
35	$ABBV	AbbVie Inc.	$6.2M	0.5%	-9%	72.6
36	$BRK.B	BERKSHIRE HATHAWAY INC	$6.0M	0.5%	-2%	73.8
37	$GOOG	Alphabet Inc.	$6.0M	0.5%	-12%	78.2
38	—	GRANITESHARES ETF TR - 2X LONG NVDA ETF	$5.7M	0.5%	+192%	—
39	—	ISHARES TR - CORE MSCI EAFE	$5.4M	0.5%	-11%	—
40	$GLD	SPDR GOLD TRUST	$5.3M	0.5%	+2%	—
41	$GS	GOLDMAN SACHS GROUP INC	$5.3M	0.5%	-10%	73.5
42	$COST	COSTCO WHOLESALE CORP /NEW	$5.2M	0.5%	+5%	66.2
43	—	ISHARES TR - IBONDS 27 TRM TS	$5.0M	0.4%	-87%	—
44	—	DIREXION SHARES ETF TRUST - DA TE BU 3X ETF	$4.9M	0.4%	+6%	—
45	—	ISHARES TR - CORE US AGGBD ET	$4.7M	0.4%	+6%	—
46	$USB	US BANCORP \DE\	$4.6M	0.4%	+0%	65.3
47	—	ZACKS TRUST - QUALITY INTL ETF	$4.6M	0.4%	+1%	—
48	$BROS	Dutch Bros Inc.	$4.3M	0.4%	-0%	63.6
49	$URI	UNITED RENTALS, INC.	$4.2M	0.4%	-15%	63.9
50	$MRVL	Marvell Technology, Inc.	$4.1M	0.4%	+190%	76.5
51	$EMR	EMERSON ELECTRIC CO	$4.1M	0.3%	-4%	65.3
52	—	ISHARES TR - RUS 1000 VAL ETF	$3.9M	0.3%	-4%	—
53	$AMD	ADVANCED MICRO DEVICES INC	$3.8M	0.3%	+193%	79.8
54	$MMM	3M CO	$3.7M	0.3%	-6%	64.9
55	—	ISHARES TR - CORE S&P MCP ETF	$3.7M	0.3%	-3%	—
56	$GOOGL	Alphabet Inc.	$3.5M	0.3%	-9%	78.2
57	$MRK	Merck & Co., Inc.	$3.5M	0.3%	-5%	59.9
58	—	ISHARES TR - CORE S&P500 ETF	$3.5M	0.3%	-1%	—
59	—	TIDAL TRUST III - MRP SYNTHEQUITY	$3.2M	0.3%	-8%	—
60	$WDC	WESTERN DIGITAL CORP	$2.9M	0.3%	+63%	80.7
61	$CVX	CHEVRON CORP	$2.7M	0.2%	-50%	62.8
62	—	ISHARES TR - S&P 500 VAL ETF	$2.6M	0.2%	-2%	—
63	—	JANUS DETROIT STR TR - HENDRSON AAA CL	$2.6M	0.2%	+4%	—
64	—	TIDAL TRUST I - FUND GRAN US ETF	$2.6M	0.2%	+2%	—
65	$INTC	INTEL CORP	$2.5M	0.2%	+104%	45.6
66	$VZ	VERIZON COMMUNICATIONS INC	$2.5M	0.2%	+1%	65.8
67	$ALK	ALASKA AIR GROUP, INC.	$2.5M	0.2%	+3%	61.3
68	$TSLA	Tesla, Inc.	$2.5M	0.2%	-5%	53.9
69	—	ISHARES TR - CORE 40 MODE ETF	$2.5M	0.2%	+0%	—
70	—	VANECK ETF TRUST - MORN SMID MO ETF	$2.5M	0.2%	+4%	—
71	$LRCX	LAM RESEARCH CORP	$2.5M	0.2%	-40%	79.4
72	—	BANK MONTREAL MEDIUM - CAL LKD 45	$2.3M	0.2%	-4%	—
73	—	USCF ETF TR - SUMMERHAVEN K1	$2.3M	0.2%	+6%	—
74	$PANW	Palo Alto Networks Inc	$2.2M	0.2%	-0%	65.5
75	—	ISHARES TR - CORE S&P SCP ETF	$2.2M	0.2%	-7%	—
76	—	EXCHANGE TRADED CONCEPTS TRU - ROBO GLB ETF	$2.2M	0.2%	-2%	—
77	—	ISHARES TR - HDG MSCI EAFE	$2.2M	0.2%	-20%	—
78	$FTNT	Fortinet, Inc.	$2.1M	0.2%	-5%	80.1
79	—	VANGUARD SCOTTSDALE FDS - MTG-BKD SECS ETF	$2.1M	0.2%	+10%	—
80	$CAT	CATERPILLAR INC	$2.1M	0.2%	-5%	66.5
81	$QQQ	INVESCO QQQ TRUST, SERIES 1	$2.1M	0.2%	-3%	—
82	—	ISHARES TR - MSCI EMG MKT ETF	$2.1M	0.2%	-42%	—
83	—	ISHARES TR - AGENCY BOND ETF	$2.0M	0.2%	-2%	—
84	—	VANGUARD STAR FDS - VG TL INTL STK F	$2.0M	0.2%	-0%	—
85	—	SELECT SECTOR SPDR TR - ST STR TECHN ETF	$1.9M	0.2%	NEW	—
86	—	DIREXION SHARES ETF TRUST - DLY AAPL BULL 2X	$1.9M	0.2%	-0%	—
87	$IBM	INTERNATIONAL BUSINESS MACHINES CORP	$1.9M	0.2%	-0%	70
88	—	ISHARES INC - CORE MSCI EMKT	$1.8M	0.2%	-40%	—
89	—	SPDR SERIES TRUST - ST STR SP DIV	$1.8M	0.2%	-5%	—
90	—	DIREXION SHARES ETF TRUST - DLY AMZN BULL 2X	$1.8M	0.2%	-0%	—
91	$WFC	WELLS FARGO & COMPANY/MN	$1.8M	0.1%	-0%	61.8
92	—	PACER FDS TR - GLOBL CASH ETF	$1.8M	0.1%	+8%	—
93	—	VANGUARD INDEX FDS - SM CP VAL ETF	$1.8M	0.1%	+16%	—
94	—	VANGUARD INDEX FDS - VALUE ETF	$1.7M	0.1%	-2%	—
95	—	SPDR SERIES TRUST - ST INTER BD ETF	$1.7M	0.1%	+4%	—
96	—	PACER FDS TR - DEVELOPED MRKT	$1.7M	0.1%	+5%	—
97	$MS	MORGAN STANLEY	$1.7M	0.1%	+0%	75.8
98	—	DIREXION SHARES ETF TRUST - DLY GOOGL BUL 2X	$1.7M	0.1%	-0%	—
99	—	VANGUARD SCOTTSDALE FDS - SHORT TERM TREAS	$1.6M	0.1%	+4%	—
100	$AMAT	APPLIED MATERIALS INC /DE	$1.6M	0.1%	-56%	72.3
101	$KRMN	Karman Holdings Inc.	$1.6M	0.1%	-9%	57.2
102	—	ISHARES TR - IBONDS DEC 2029	$1.6M	0.1%	+58%	—
103	$PFE	PFIZER INC	$1.6M	0.1%	+3%	62
104	$UNH	UNITEDHEALTH GROUP INC	$1.6M	0.1%	-0%	62.7
105	—	ISHARES TR - IBONDS DEC 27	$1.6M	0.1%	+51%	—
106	$BA	BOEING CO	$1.5M	0.1%	+1%	61.6
107	$CSCO	CISCO SYSTEMS, INC.	$1.5M	0.1%	-12%	70.3
108	—	ISHARES INC - MSCI EURZONE ETF	$1.5M	0.1%	+4%	—
109	$META	Meta Platforms, Inc.	$1.5M	0.1%	-6%	79.6
110	—	PROSHARES TR - ULTRAPRO QQQ	$1.5M	0.1%	-1%	—
111	—	DIREXION SHARES ETF TRUST - DAI SEM BUL ETF	$1.5M	0.1%	+30%	—
112	$V	VISA INC.	$1.4M	0.1%	-0%	82.9
113	—	ISHARES TR - IBONDS DEC 28	$1.4M	0.1%	+79%	—
114	$RTX	RTX Corp	$1.4M	0.1%	-14%	73.2
115	$GS	GOLDMAN SACHS GROUP INC	$1.4M	0.1%	+5%	73.5
116	$STT	STATE STREET CORP	$1.4M	0.1%	+1%	71.5
117	—	ISHARES TR - S&P 500 GRWT ETF	$1.4M	0.1%	-87%	—
118	$KEY	KEYCORP /NEW/	$1.4M	0.1%	+1%	70.8
119	—	ISHARES TR - 1 3 YR TREAS BD	$1.3M	0.1%	-14%	—
120	—	SCHWAB STRATEGIC TR - EMRG MKTEQ ETF	$1.3M	0.1%	+1%	—
121	—	ISHARES TR - IBONDS DEC 2030	$1.3M	0.1%	+76%	—
122	—	VANGUARD INDEX FDS - GROWTH ETF	$1.3M	0.1%	+428%	—
123	$SPCX	SPACE EXPLORATION TECHNOLOGIES CORP	$1.2M	0.1%	NEW	—
124	$AVGO	Broadcom Inc.	$1.2M	0.1%	-1%	84.5
125	$PM	Philip Morris International Inc.	$1.1M	0.1%	+1%	75.9
126	—	DIREXION SHARES ETF TRUST - DLY MU BULL 2X	$1.1M	0.1%	NEW	—
127	—	VANGUARD SCOTTSDALE FDS - VNG RUS1000VAL	$1.1M	0.1%	+1%	—
128	—	VANGUARD SCOTTSDALE FDS - SHRT TRM CORP BD	$1.1M	0.1%	+4%	—
129	—	ISHARES TR - PFD AND INCM SEC	$1.1M	0.1%	-25%	—
130	$PG	PROCTER & GAMBLE Co	$1.0M	0.1%	+0%	64.6
131	$GBTC	Grayscale Bitcoin Trust ETF	$1.0M	0.1%	+0%	—
132	—	ISHARES TR - RUS 1000 GRW ETF	$1.0M	0.1%	+300%	—
133	$ARM	ARM HOLDINGS PLC /UK	$995,729	0.1%	NEW	—
134	—	GRANITESHARES ETF TR - 2X LONG META ETF	$899,018	0.1%	-0%	—
135	$CRM	Salesforce, Inc.	$895,612	0.1%	-4%	77
136	$PEP	PEPSICO INC	$886,512	0.1%	-6%	63.4
137	—	ISHARES TR - CORE 80 20 ETF	$865,925	0.1%	+8%	—
138	—	ISHARES TR - FLTG RATE NT ETF	$857,294	0.1%	-39%	—
139	$BAC	BANK OF AMERICA CORP /DE/	$844,424	0.1%	+0%	67.6
140	—	J P MORGAN EXCHANGE TRADED F - ULTRA SHRT ETF	$809,282	0.1%	-6%	—
141	$STX	Seagate Technology Holdings plc	$798,466	0.1%	NEW	—
142	—	DIREXION SHARES ETF TRUST - DAI ENE BUL ETF	$785,868	0.1%	-15%	—
143	—	ISHARES TR - CORE S&P US GWT	$779,205	0.1%	+51%	—
144	—	ARK ETF TR - INNOVATION ETF	$752,281	0.1%	-1%	—
145	—	VANECK ETF TRUST - REAL ASSETS ETF	$748,851	0.1%	+29%	—
146	$BRK.A	BERKSHIRE HATHAWAY INC	$748,850	0.1%	+0%	73.8
147	$CRWD	CrowdStrike Holdings, Inc.	$746,675	0.1%	-10%	67.7
148	—	DIREXION SHARES ETF TRUST - DLY MSFT BULL 2X	$736,326	0.1%	-12%	—
149	—	ISHARES TR - CORE S&P US VLU	$732,510	0.1%	+52%	—
150	—	DIREXION SHARES ETF TRUST - DAILY AEROSPACE	$731,290	0.1%	-3%	—