Sterling Financial Planning, Inc.

Institutional InvestorSimilar funds →SEC EDGAR: CIK 1844278
Institutional-grade research for retail investors

13F Reported Value

$337.3M

Holdings

117

Latest Filing

2026-03-31

Filing Quarter

Q1 2026

Portfolio Overview

Sterling Financial Planning, Inc. disclosed 117 positions worth $337.3M in its Form 13F-HR for Q1 2026, led by $IAU (ISHARES GOLD TRUST) at 6.2% of the equity portfolio. During the quarter the fund opened 2 new positions and exited 5 — including a new stake in $ABT. The portfolio is most concentrated in Other (81.9% of disclosed assets). All figures are sourced directly from Sterling Financial Planning, Inc.’s Form 13F-HR filing with the SEC under CIK 1844278.

Sector Allocation

OtherFinancialsTechnologyHealthcareIndustrialsEnergy

AUM History

Top Equity Holdings by Value

Quarterly Activity — Q1 2026

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Top Holdings

AI Quality Scored
  • $20.7M235,289 sh
  • ISHARES TR

    Quality

    $20.4M153,885 sh
  • ISHARES TR

    Quality

    $18.8M129,856 sh
  • ISHARES TR

    Quality

    $18.7M185,467 sh
  • ISHARES TR

    Quality

    $16.8M148,706 sh
  • DIMENSIONAL ETF TRUST

    Quality

    $16.3M308,128 sh
  • VANGUARD WHITEHALL FDS

    Quality

    $12.1M81,419 sh
  • SCHWAB STRATEGIC TR

    Quality

    $11.8M424,251 sh
  • DIMENSIONAL ETF TRUST

    Quality

    $11.7M296,369 sh
  • VANGUARD BD INDEX FDS

    Quality

    $11.1M143,377 sh

Unlock AI quality scores for every holding

32-signal composite ranking on each of Sterling Financial Planning, Inc.'s 117 positions.

Showing top 10 of 117 holdings.

Sector Allocation

Other

$276.2M

Financials

$33.0M

Technology

$12.4M

Healthcare

$4.8M

Industrials

$3.4M

Energy

$2.9M

Consumer Discretionary

$2.0M

Consumer Staples

$899,070

Full Holdings — Sterling Financial Planning, Inc. (Q1 2026)

All 117 disclosed positions from the latest Form 13F-HR, with quarter-over-quarter share changes and 13F Pro quality scores. Sourced from SEC EDGAR.

#TickerCompanyValueWeightQoQQuality
1IAU$IAUISHARES GOLD TRUST$20.7M6.2%-9%
2ISHARES TR$20.4M6.0%+1%
3ISHARES TR$18.8M5.6%+1%
4ISHARES TR$18.7M5.5%+1%
5ISHARES TR$16.8M5.0%+2%
6DIMENSIONAL ETF TRUST$16.3M4.8%-3%
7VANGUARD WHITEHALL FDS$12.1M3.6%+3%
8SCHWAB STRATEGIC TR$11.8M3.5%-2%
9DIMENSIONAL ETF TRUST$11.7M3.5%-0%
10VANGUARD BD INDEX FDS$11.1M3.3%+11%
11DIMENSIONAL ETF TRUST$10.2M3.0%+1%
12ISHARES TR$9.1M2.7%-3%
13INNOVATOR ETFS TRUST$8.9M2.6%+4%
14ISHARES TR$8.1M2.4%-1%
15DIMENSIONAL ETF TRUST$7.1M2.1%+10%
16DIMENSIONAL ETF TRUST$6.3M1.9%-2%
17DIMENSIONAL ETF TRUST$6.3M1.9%+7%
18ISHARES TR$4.8M1.4%-0%
19ISHARES TR$4.7M1.4%-3%
20META$METAMeta Platforms, Inc.$4.6M1.4%+11%80.9
21GLD$GLDSPDR GOLD TRUST$4.6M1.4%-9%
22ISHARES TR$4.5M1.3%-0%
23VANGUARD SCOTTSDALE FDS$4.4M1.3%+20%
24ISHARES TR$4.4M1.3%+2%
25QQQ$QQQINVESCO QQQ TRUST, SERIES 1$4.0M1.2%-1%
26VANGUARD INDEX FDS$4.0M1.2%+5%
27AAPL$AAPLApple Inc.$4.0M1.2%-1%76.1
28VANGUARD MUN BD FDS$3.9M1.1%+5%
29VANGUARD WELLINGTON FD$3.3M1.0%+4%
30ISHARES TR$3.2M0.9%-7%
31VANGUARD INDEX FDS$2.9M0.9%+0%
32VANGUARD CHARLOTTE FDS$2.9M0.8%+14%
33VANGUARD INDEX FDS$2.8M0.8%+2%
34VANGUARD MALVERN FDS$2.8M0.8%+10%
35VANGUARD INDEX FDS$2.6M0.8%+3%
36SCHWAB STRATEGIC TR$2.5M0.7%-7%
37WT$WTWisdomTree, Inc.$2.4M0.7%-1%62.9
38JNJ$JNJJOHNSON & JOHNSON$2.4M0.7%-5%72.8
39VANGUARD INDEX FDS$2.3M0.7%-9%
40XOM$XOMEXXON MOBIL CORP$2.2M0.7%-0%61.8
41VANGUARD TAX-MANAGED FDS$1.8M0.6%-2%
42ISHARES TR$1.7M0.5%-0%
43SPY$SPYSPDR S&P 500 ETF TRUST$1.7M0.5%-1%
44ISHARES TR$1.6M0.5%-4%
45IVZ$IVZInvesco Ltd.$1.4M0.4%+0%
46ISHARES TR$1.4M0.4%-1%
47ISHARES TR$1.3M0.4%-6%
48MSFT$MSFTMICROSOFT CORP$1.2M0.4%-4%83.7
49DIMENSIONAL ETF TRUST$1.2M0.3%+5%
50BRK.B$BRK.BBERKSHIRE HATHAWAY INC$1.1M0.3%+0%64.5
51DIMENSIONAL ETF TRUST$1.0M0.3%+5%
52RTX$RTXRTX Corp$1.0M0.3%+0%70
53SIGI$SIGISELECTIVE INSURANCE GROUP INC$818,8860.2%-5%68.7
54O$OREALTY INCOME CORP$784,5960.2%+0%74.6
55VANGUARD INDEX FDS$776,2880.2%+2%
56GOOG$GOOGAlphabet Inc.$764,0470.2%-2%80.2
57DIMENSIONAL ETF TRUST$738,9430.2%+0%
58LLY$LLYELI LILLY & Co$714,9180.2%+0%89.3
59INNOVATOR ETFS TRUST$690,1950.2%+0%
60COST$COSTCOSTCO WHOLESALE CORP /NEW$639,1300.2%+22%67
61MMM$MMM3M CO$634,4150.2%+0%60.7
62CALAMOS ETF TR$624,8220.2%+45%
63VANGUARD SPECIALIZED FUNDS$620,7210.2%+0%
64META$METAMeta Platforms, Inc.$598,6800.2%+4%80.9
65IVZ$IVZInvesco Ltd.$588,4220.2%-1%
66JPM$JPMJPMORGAN CHASE & CO$584,2020.2%+0%35.6
67AMZN$AMZNAMAZON COM INC$558,7880.2%+2%74.6
68INVESCO EXCHANGE TRADED FD T$556,0550.2%-8%
69SPDR SERIES TRUST$552,9790.2%-0%
70VANGUARD INDEX FDS$549,0900.2%+2%
71GOOGL$GOOGLAlphabet Inc.$495,1750.1%-3%80.2
72SCHWAB STRATEGIC TR$494,9140.1%-1%
73PEP$PEPPEPSICO INC$493,1940.1%+0%62.7
74DE$DEDEERE & CO$485,5650.1%-2%57.4
75PFS$PFSPROVIDENT FINANCIAL SERVICES INC$458,9390.1%-14%69
76ABT$ABTABBOTT LABORATORIES$449,0790.1%NEW67
77COHEN & STEERS ETF TRUST$418,7460.1%+7%
78CVX$CVXCHEVRON CORP$411,9710.1%-6%54.7
79PG$PGPROCTER & GAMBLE Co$405,8760.1%-2%72.9
80IBM$IBMINTERNATIONAL BUSINESS MACHINES CORP$403,9780.1%+0%66.7
81GD$GDGENERAL DYNAMICS CORP$385,6080.1%+0%73
82DIMENSIONAL ETF TRUST$363,2290.1%-7%
83MRK$MRKMerck & Co., Inc.$362,5540.1%+0%70.9
84ISHARES TR$358,1030.1%+0%
85VANGUARD INTL EQUITY INDEX F$343,2720.1%-3%
86NVDA$NVDANVIDIA CORP$331,9690.1%+0%90.2
87VZ$VZVERIZON COMMUNICATIONS INC$318,2490.1%+0%71.6
88LRCX$LRCXLAM RESEARCH CORP$306,6020.1%+0%82.4
89INNOVATOR ETFS TRUST$304,3270.1%+0%
90ISHARES TR$303,5890.1%+0%
91INNOVATOR ETFS TRUST$302,6590.1%+0%
92ISHARES TR$290,9630.1%+0%
93EPD$EPDENTERPRISE PRODUCTS PARTNERS L.P.$287,2800.1%+1%66.4
94CARR$CARRCARRIER GLOBAL Corp$283,0700.1%+0%61.5
95HD$HDHOME DEPOT, INC.$282,6990.1%+0%69.2
96INVESCO EXCH TRADED FD TR II$280,5400.1%-3%
97ABBV$ABBVAbbVie Inc.$280,3450.1%+0%59.3
98VANGUARD INDEX FDS$279,8110.1%+1%
99MCD$MCDMCDONALDS CORP$278,1410.1%-5%73.9
100LOW$LOWLOWES COMPANIES INC$275,0300.1%+0%63.5
101PEG$PEGPUBLIC SERVICE ENTERPRISE GROUP INC$269,6180.1%+0%74.6
102GE$GEGENERAL ELECTRIC CO$262,5120.1%+0%74.8
103VANGUARD SCOTTSDALE FDS$261,4510.1%+0%
104TSLA$TSLATesla, Inc.$258,3660.1%-5%50.1
105CALAMOS ETF TR$253,8730.1%+0%
106STT$STTSTATE STREET CORP$252,9020.1%-0%61.5
107CAT$CATCATERPILLAR INC$248,6690.1%-5%67.8
108SCHWAB STRATEGIC TR$244,1370.1%+0%
109ES$ESEVERSOURCE ENERGY$239,1550.1%+0%67
110VANGUARD WORLD FD$225,6440.1%NEW
111CALAMOS ETF TR$216,2860.1%+0%
112VANGUARD BD INDEX FDS$212,3040.1%-63%
113ISHARES TR$210,0140.1%+0%
114CSCO$CSCOCISCO SYSTEMS, INC.$209,8810.1%+0%72.3
115INNOVATOR ETFS TRUST$205,2040.1%-98%
116VANGUARD INDEX FDS$201,0790.1%-1%
117BDJ$BDJBlackRock Enhanced Equity Dividend Trust$119,2230.0%+0%

New Positions (2)

ABT$ABT ABBOTT LABORATORIES$449,079
VANGUARD WORLD FD$225,644

Exited Positions (5)

GUINNESS ATKINSON FDS
OTIS$OTIS Otis Worldwide Corp
BDX$BDX BECTON DICKINSON & CO
RCL$RCL ROYAL CARIBBEAN CRUISES LTD
PFH$PFH PRUDENTIAL FINANCIAL INC

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