What does Creative Planning hold?

Creative Planning's 13F holdings are disclosed quarterly in Form 13F-HR filings on SEC EDGAR. Full top-holdings list, quarter-over-quarter position changes, and sector allocation breakdown are available at https://13fpro.ai/research/fund/1540235.

What is Creative Planning's AUM?

Creative Planning reported approximately $171.1B in 13F-reportable AUM as of 2026-06-30. This figure reflects long US-listed positions disclosed on Form 13F-HR and excludes non-13F-reportable holdings (cash, short positions, certain derivatives, and non-US securities). Separately, the firm reported $295.6B in total regulatory AUM (RAUM) on its most recent Form ADV filing.

Where does 13F Pro source Creative Planning's holdings?

All Creative Planning holdings data comes directly from SEC EDGAR Form 13F-HR filings under CIK 1540235. Data refreshes automatically each quarter as new 13F filings are submitted (typically within 45 days of quarter-end). 13F Pro applies no third-party rewrites or estimates.

How often is Creative Planning's 13F data updated on 13F Pro?

Creative Planning's holdings update on 13F Pro within hours of each new Form 13F-HR filing on SEC EDGAR. Quarterly position changes, accumulation/distribution flags, and sector allocation are recalculated on each refresh.

Creative Planning

Institutional InvestorSimilar funds →SEC EDGAR: CIK 1540235

Institutional-grade research for retail investors

Sector Allocation

Other69.4%$118.8B
Technology13.4%$22.9B
Financials6.1%$10.4B
Industrials2.3%$3.9B
Healthcare2.2%$3.8B
Consumer Discretionary2.1%$3.5B
Consumer Staples1.2%$2.1B
Energy1.0%$1.7B
Materials0.7%$1.2B
Utilities0.6%$1.0B

AUM History

13fpro.ai/research/fund/creative-planning-1540235

Conviction and streaks

Stable · top 10 = 41.7%

From the fund's last 12 quarters of 13F filings: positions held longest at size, and names it added to or trimmed several quarters running.

$Conviction hold10.8% weight · held 10 quarters

$Conviction hold5.6% weight · held 10 quarters

$Conviction hold4.9% weight · held 10 quarters

$Conviction hold4.3% weight · held 10 quarters

$Conviction hold4.0% weight · held 10 quarters

$Accumulating+20% shares · 9 quarters running

$Accumulating+172% shares · 9 quarters running

$Accumulating+53% shares · 9 quarters running

$Accumulating+28% shares · 9 quarters running

$Accumulating+307% shares · 9 quarters running

$Trimming-32% shares · 9 quarters running

$Trimming-18% shares · 9 quarters running

$Trimming-31% shares · 9 quarters running

$Trimming-25% shares · 9 quarters running

$WTTrimming-83% shares · 9 quarters running

Largest positions — Q2 2026

ISHARES
$18.4B
VANGUARD
$9.6B
VANGUARD
$8.3B
SPDR
$7.3B
SPDR
$6.8B
ISHARES
$6.5B
VANGUARD
$4.1B
AAPL
$3.6B
META
$3.4B
SPDR
$3.1B
NVDA
$2.9B
AMERICAN
$2.7B
VANGUARD
$2.6B
AMERICAN
$2.6B
SCHWAB
$2.4B
VANGUARD
$2.3B
DIMENSIONAL
$2.3B
STT
$2.3B
VANGUARD
$2.2B
SPY
$2.2B

Top 20 stock positions. Options are left out: 13F reports them at the underlying's value.

13fpro.ai/research/fund/creative-planning-1540235

Creative Planning 13F holdings — Q2 2026

$171.1B portfolio (+16.1% QoQ) · 4,294 holdings · Q2 2026 13F · top 10 are 42% of the stock portfolio

Includes $3.2M of put/call options ($1.2M puts, $2.0M calls), which 13F rules report at the value of the underlying shares, not the premium at risk. Stocks alone: $171.1B. Weights use the stock portfolio.

1
ISHARES TR - CORE S&P500 ETF
$18.4B
10.8% of stocks
+2%This quarter—Since filed—Held
AIQuality—Est. buy—
2
VANGUARD BD INDEX FDS - TOTAL BND MRKT
$9.6B
5.6% of stocks
+8%This quarter—Since filed—Held
AIQuality—Est. buy—
3
VANGUARD TAX-MANAGED FDS - VAN FTSE DEV MKT
$8.3B
4.9% of stocks
-3%This quarter—Since filed—Held
AIQuality—Est. buy—
4
SPDR INDEX SHS FDS - ST STR PO EX ETF
$7.3B
4.3% of stocks
+8%This quarter—Since filed—Held
AIQuality—Est. buy—
5
SPDR SERIES TRUST - ST STR P400MID
$6.8B
4.0% of stocks
+5%This quarter—Since filed—Held
AIQuality—Est. buy—
6
ISHARES INC - CORE MSCI EMKT
$6.5B
3.8% of stocks
+2%This quarter—Since filed—Held
AIQuality—Est. buy—
7
VANGUARD INDEX FDS - LARGE CAP ETF
$4.1B
2.4% of stocks
-2%This quarter—Since filed—Held
AIQuality—Est. buy—
8
Apple Inc.
$AAPL
$3.6B
2.1% of stocks
+2%This quarter+13.7%Since filed10+ qtrsHeld
AIQuality75.7#88Est. buyEstimated buy price is Pro: unlock with a free trialAdded 4 qtrs in a row
9
Meta Platforms, Inc.
$META
$3.4B
2.0% of stocks
+17%This quarter+4.2%Since filed10+ qtrsHeld
AIQuality78.0#57Est. buyEstimated buy price is Pro: unlock with a free trialAdded 3 qtrs in a row
10
SPDR SERIES TRUST - ST STR P500ETF
$3.1B
1.8% of stocks
+5%This quarter—Since filed—Held
AIQuality—Est. buy—

#	Company	Value	Weight	This quarter	Since filed	Held	AI quality	Est. buy
1	ISHARES TR - CORE S&P500 ETF	$18.4B	10.8%	+2%	—	—	—	—
2	VANGUARD BD INDEX FDS - TOTAL BND MRKT	$9.6B	5.6%	+8%	—	—	—	—
3	VANGUARD TAX-MANAGED FDS - VAN FTSE DEV MKT	$8.3B	4.9%	-3%	—	—	—	—
4	SPDR INDEX SHS FDS - ST STR PO EX ETF	$7.3B	4.3%	+8%	—	—	—	—
5	SPDR SERIES TRUST - ST STR P400MID	$6.8B	4.0%	+5%	—	—	—	—
6	ISHARES INC - CORE MSCI EMKT	$6.5B	3.8%	+2%	—	—	—	—
7	VANGUARD INDEX FDS - LARGE CAP ETF	$4.1B	2.4%	-2%	—	—	—	—
8	Apple Inc.$AAPL	$3.6B	2.1%	+2%	+13.7%	10+ qtrsAdded 4 qtrs in a row	75.7#88	Estimated buy price is Pro: unlock with a free trial
9	Meta Platforms, Inc.$META	$3.4B	2.0%	+17%	+4.2%	10+ qtrsAdded 3 qtrs in a row	78.0#57	Estimated buy price is Pro: unlock with a free trial
10	SPDR SERIES TRUST - ST STR P500ETF	$3.1B	1.8%	+5%	—	—	—	—

All holdings — Creative Planning (Q2 2026)

Sort

4,294 disclosed positions from the Form 13F-HR on SEC EDGAR, with quarter-over-quarter share changes. Largest by value first; the ten above are not repeated. The page lists up to 1,000; every position is in the Excel export.

#		Company						Held		Source
11	$NVDA	NVIDIA CORP	Technology	$2.9B	1.7%	14.69M	+9%	10+ qtrsAdded 4 qtrs in a row	86.0	13F
12	—	AMERICAN CENTY ETF TR - US SML CP VALUetf/fund	—	$2.7B	1.6%	21.60M	+7%	—	—	13F
13	—	VANGUARD INDEX FDS - MID CAP ETFetf/fund	—	$2.6B	1.5%	32.71M	+294%	—	—	13F
14	—	AMERICAN CENTY ETF TR - INTL SMCP VLUetf/fund	—	$2.6B	1.5%	25.51M	+7%	—	—	13F
15	—	SCHWAB STRATEGIC TR - US LRG CAP ETFetf/fund	—	$2.4B	1.4%	81.51M	-0.9%	—	—	13F
16	—	VANGUARD SCOTTSDALE FDS - INT-TERM CORPetf/fund	—	$2.3B	1.4%	27.85M	+3%	—	—	13F
17	—	DIMENSIONAL ETF TRUST - US SMALL CAP ETFetf/fund	—	$2.3B	1.3%	27.82M	+6%	—	—	13F
18	$STT	STATE STREET CORPetf/fund	Financials	$2.3B	1.3%	51.79M	+8%	10+ qtrsAdded 9 qtrs in a row	71.5	13F
19	—	VANGUARD INDEX FDS - TOTAL STK MKTetf/fund	—	$2.2B	1.3%	6.08M	-0.7%	—	—	13F
20	$SPY	SPDR S&P 500 ETF TRUSTetf/fund	—	$2.2B	1.3%	2.96M	+0.2%	10+ qtrs	—	13F
21	—	SPDR SERIES TRUST - ST SHOR CORP ETFetf/fund	—	$1.7B	1.0%	56.31M	+6%	—	—	13F
22	—	ISHARES TR - CORE MSCI INTLetf/fund	—	$1.7B	1.0%	18.75M	-2%	—	—	13F
23	—	ISHARES TR - NATIONAL MUN ETFetf/fund	—	$1.6B	0.9%	14.80M	+3%	—	—	13F
24	$MSFT	MICROSOFT CORP	Technology	$1.6B	0.9%	4.16M	+7%	10+ qtrsAdded 9 qtrs in a row	AI quality score is Pro: unlock with a free trial	13F
25	$BRK.B	BERKSHIRE HATHAWAY INC	Financials	$1.4B	0.8%	2.85M	+0.3%	10+ qtrs	AI quality score is Pro: unlock with a free trial	13F
26	—	VANGUARD MUN BD FDS - TAX EXEMPT BD	—	$1.4B	0.8%	27.32M	-0.8%
27	—	ISHARES TR - CORE US AGGBD ET	—	$1.3B	0.8%	13.63M	-3%
28	—	SCHWAB STRATEGIC TR - INTL EQTY ETF	—	$1.3B	0.8%	46.03M	-2%
29	—	VANGUARD SCOTTSDALE FDS - INTER TERM TREAS	—	$1.2B	0.7%	21.00M	+9%
30	—	VANGUARD INDEX FDS - REAL ESTATE ETF	—	$1.2B	0.7%	12.20M	-3%
31	$GOOGL	Alphabet Inc.	Technology	$1.1B	0.7%	3.20M	+9%
32	—	VANGUARD INDEX FDS - S&P 500 ETF SHS	—	$1.1B	0.7%	1.66M	+2%
33	$AMZN	AMAZON COM INC	Consumer Discretionary	$1.1B	0.7%	4.69M	+9%
34	—	SPDR INDEX SHS FDS - ST PORT MARK ETF	—	$1.1B	0.7%	21.40M	-2%
35	—	SCHWAB STRATEGIC TR - US MID-CAP ETF	—	$1.1B	0.6%	29.02M	-1%
36	—	VANGUARD INTL EQUITY INDEX F - FTSE EMR MKT ETF	—	$1.1B	0.6%	17.84M	-2%
37	—	DIMENSIONAL ETF TRUST - US TARGETED VLU	—	$930.0M	0.5%	13.31M	-2%
38	—	SCHWAB STRATEGIC TR - EMRG MKTEQ ETF	—	$764.6M	0.5%	21.09M	-3%
39	$AVGO	Broadcom Inc.	Technology	$724.3M	0.4%	1.92M	+6%
40	$GOOG	Alphabet Inc.	Technology	$682.3M	0.4%	1.93M	+6%
41	—	VANGUARD INDEX FDS - SMALL CP ETF	—	$612.9M	0.4%	2.02M	-0.7%
42	—	VANGUARD WHITEHALL FDS - HIGH DIV YLD	—	$606.0M	0.3%	3.83M	-0.1%
43	$META	Meta Platforms, Inc.	Technology	$576.1M	0.3%	1.02M	+8%
44	$QQQ	INVESCO QQQ TRUST, SERIES 1	—	$540.1M	0.3%	733K	+2%
45	$LLY	ELI LILLY & Co	Healthcare	$534.6M	0.3%	446K	+6%
46	$JPM	JPMORGAN CHASE & CO	Financials	$520.9M	0.3%	1.59M	+3%
47	$MU	MICRON TECHNOLOGY INC	Technology	$519.1M	0.3%	450K	+12%
48	$AMAT	APPLIED MATERIALS INC /DE	Technology	$482.8M	0.3%	668K	+5%
49	$TSLA	Tesla, Inc.	Consumer Discretionary	$475.4M	0.3%	1.13M	+7%
50	—	SCHWAB STRATEGIC TR - US REIT ETF	—	$465.5M	0.3%	19.66M	-3%
51	$AMD	ADVANCED MICRO DEVICES INC	Technology	$447.0M	0.3%	770K	+5%
52	$CAT	CATERPILLAR INC	Industrials	$404.3M	0.2%	380K	+4%
53	—	SPDR SERIES TRUST - ST STR PR SP1500	—	$385.4M	0.2%	4.24M	+3%
54	—	ISHARES TR - CORE S&P MCP ETF	—	$376.9M	0.2%	4.89M	+1%
55	$JNJ	JOHNSON & JOHNSON	Healthcare	$351.7M	0.2%	1.38M	+3%
56	—	ISHARES TR - CORE S&P TTL STK	—	$339.0M	0.2%	2.06M	+0.7%
57	$TSM	TAIWAN SEMICONDUCTOR MANUFACTURING CO LTD	Technology	$338.0M	0.2%	708K	+11%
58	$LRCX	LAM RESEARCH CORP	Technology	$315.8M	0.2%	729K	+2%
59	—	ISHARES TR - SHRT NAT MUN ETF	—	$314.6M	0.2%	2.95M	+2%
60	—	ISHARES TR - EAFE SML CP ETF	—	$312.5M	0.2%	3.80M	-3%
61	$XOM.R34088	EXXON MOBIL CORP	Energy	$312.2M	0.2%	2.28M	+2%
62	$V	VISA INC.	Financials	$306.7M	0.2%	894K	+10%
63	—	VANGUARD SCOTTSDALE FDS - VNG RUS1000VAL	—	$294.3M	0.2%	2.77M	-7%
64	$WMT	Walmart Inc.	Consumer Staples	$288.4M	0.2%	2.55M	-0.2%
65	$COST	COSTCO WHOLESALE CORP /NEW	Consumer Staples	$287.0M	0.2%	307K	+2%
66	$ABBV	AbbVie Inc.	Healthcare	$283.4M	0.2%	1.13M	+2%
67	—	VANGUARD SPECIALIZED FUNDS - DIV APP ETF	—	$283.0M	0.2%	1.20M	-0.7%
68	—	DIMENSIONAL ETF TRUST - US EQUI MARK ETF	—	$272.1M	0.2%	3.32M	-1%
69	—	VANGUARD INDEX FDS - EXTEND MKT ETF	—	$271.4M	0.2%	1.10M	-3%
70	—	DIMENSIONAL ETF TRUST - US MKTWIDE VALUE	—	$267.6M	0.2%	4.87M	-2%
71	—	ISHARES TR - RUS 1000 ETF	—	$266.7M	0.2%	651K	+1%
72	—	ISHARES TR - CORE MSCI EAFE	—	$262.4M	0.1%	2.72M	-1%
73	—	VANGUARD SCOTTSDALE FDS - VNG RUS1000GRW	—	$257.0M	0.1%	2.01M	-6%
74	—	SPDR SERIES TRUST - ST INTER BD ETF	—	$256.8M	0.1%	7.67M	-4%
75	$WT	WisdomTree, Inc.	Financials	$256.3M	0.1%	3.96M	-6%
76	$PG	PROCTER & GAMBLE Co	Consumer Staples	$246.8M	0.1%	1.68M	-0.7%
77	$CSCO	CISCO SYSTEMS, INC.	Technology	$237.2M	0.1%	2.02M	+6%
78	—	ISHARES TR - RUS 1000 GRW ETF	—	$232.1M	0.1%	1.87M	+297%
79	$HD	HOME DEPOT, INC.	Consumer Discretionary	$230.4M	0.1%	653K	+5%
80	$BAC	BANK OF AMERICA CORP /DE/	Financials	$220.3M	0.1%	3.87M	+6%
81	$INTC	INTEL CORP	Technology	$215.2M	0.1%	1.54M	+6%
82	—	SCHWAB STRATEGIC TR - US SML CAP ETF	—	$212.2M	0.1%	5.87M	-2%
83	—	ISHARES TR - MSCI EAFE ETF	—	$211.9M	0.1%	2.04M	-2%
84	—	VANGUARD INDEX FDS - VALUE ETF	—	$203.8M	0.1%	935K	+4%
85	$WT	WisdomTree, Inc.	Financials	$199.9M	0.1%	2.69M	-0.3%
86	$KO	COCA COLA CO	Consumer Staples	$195.0M	0.1%	2.40M	+3%
87	—	VANGUARD INDEX FDS - GROWTH ETF	—	$193.9M	0.1%	2.25M	+524%
88	—	VANGUARD WORLD FD - ESG US STK ETF	—	$193.8M	0.1%	1.47M	+0.5%
89	—	ISHARES TR - CORE S&P SCP ETF	—	$185.7M	0.1%	1.25M	-0.4%
90	—	DIMENSIONAL ETF TRUST - INTERNATNAL VAL	—	$182.6M	0.1%	3.38M	-1.0%
91	$MRK	Merck & Co., Inc.	Healthcare	$174.1M	0.1%	1.35M	+4%
92	$KLAC	KLA CORP	Technology	$173.1M	0.1%	574K	+919%
93	—	ISHARES TR - RUSSELL 2000 ETF	—	$168.8M	0.1%	562K	-2%
94	$MDY	SPDR S&P MIDCAP 400 ETF TRUST	—	$166.1M	0.1%	236K	-5%
95	$ORCL	ORACLE CORP	Technology	$165.1M	0.1%	1.13M	+6%
96	$BRK.A	BERKSHIRE HATHAWAY INC	Financials	$163.2M	0.1%	218	-3%
97	—	SPDR SERIES TRUST - ST STR SP600 SML	—	$160.1M	0.1%	2.78M	-0.9%
98	—	VANGUARD WORLD FD - INF TECH ETF	—	$159.0M	0.1%	1.33M	+733%
99	$CVX	CHEVRON CORP	Energy	$158.2M	0.1%	955K	+6%
100	$IBM	INTERNATIONAL BUSINESS MACHINES CORP	Technology	$153.3M	0.1%	545K	+9%
101	$MA	Mastercard Inc	Financials	$152.5M	0.1%	297K	+5%
102	$ANET	Arista Networks, Inc.	Technology	$151.4M	0.1%	891K	+8%
103	$GS	GOLDMAN SACHS GROUP INC	Financials	$150.8M	0.1%	149K	+8%
104	—	SCHWAB STRATEGIC TR - US DIVIDEND EQ	—	$150.2M	0.1%	4.74M	+8%
105	$UNH	UNITEDHEALTH GROUP INC	Healthcare	$145.4M	0.1%	350K	+14%
106	—	VANGUARD INTL EQUITY INDEX F - FTSE EUROPE ETF	—	$140.4M	0.1%	1.59M	+8%
107	—	SCHWAB STRATEGIC TR - 1000 INDEX ETF	—	$138.9M	0.1%	3.85M	-1%
108	—	SCHWAB STRATEGIC TR - INTL SCEQT ETF	—	$136.1M	0.1%	2.83M	-4%
109	$CRWD	CrowdStrike Holdings, Inc.	Technology	$135.6M	0.1%	178K	-6%
110	$SNDK	Sandisk Corp	Technology	$135.6M	0.1%	60K	+79%
111	—	ISHARES TR - 3 7 YR TREAS BD	—	$134.8M	0.1%	1.15M	-2%
112	$GE	GENERAL ELECTRIC CO	Industrials	$134.8M	0.1%	361K	+7%
113	—	ISHARES TR - GLOBAL REIT ETF	—	$132.6M	0.1%	4.80M	-6%
114	—	VANGUARD WORLD FD - ESG INTL STK ETF	—	$131.6M	0.1%	1.60M	+2%
115	$RTX	RTX Corp	Industrials	$131.1M	0.1%	691K	+7%
116	$GEV	GE Vernova Inc.	Industrials	$130.8M	0.1%	111K	+8%
117	$PANW	Palo Alto Networks Inc	Technology	$129.3M	0.1%	379K	-6%
118	$WT	WisdomTree, Inc.	Financials	$129.0M	0.1%	1.34M	-2%
119	—	SPDR SERIES TRUST - ST STR BLO 1 ETF	—	$127.3M	0.1%	1.39M	-2%
120	—	SPDR INDEX SHS FDS - ST MARKE CAP ETF	—	$126.4M	0.1%	1.70M	-3%
121	—	VANGUARD INTL EQUITY INDEX F - ALLWRLD EX US	—	$125.4M	0.1%	1.50M	+2%
122	—	ISHARES TR - RUS 1000 VAL ETF	—	$123.4M	0.1%	509K	-5%
123	—	DIMENSIONAL ETF TRUST - US COR EQU 2 ETF	—	$122.4M	0.1%	2.76M	+0.0%
124	—	VANGUARD INTL EQUITY INDEX F - FTSE SMCAP ETF	—	$121.0M	0.1%	784K	+7%
125	$NFLX	NETFLIX INC	Communication Services	$120.2M	0.1%	1.68M	-0.2%
126	—	AMERICAN CENTY ETF TR - US EQT ETF	—	$120.2M	0.1%	938K	-3%
127	$WFC	WELLS FARGO & COMPANY/MN	Financials	$119.4M	0.1%	1.44M	+9%
128	$ASML	ASML HOLDING NV	Technology	$119.0M	0.1%	60K	+15%
129	$ABT	ABBOTT LABORATORIES	Healthcare	$118.7M	0.1%	1.31M	+14%
130	$WDC	WESTERN DIGITAL CORP	Technology	$117.6M	0.1%	184K	+40%
131	$APH	AMPHENOL CORP /DE/	Technology	$117.1M	0.1%	664K	+4%
132	—	ALPS ETF TR - ALERIAN MLP	—	$115.4M	0.1%	2.23M	-1.0%
133	$WT	WisdomTree, Inc.	Financials	$115.3M	0.1%	2.14M	-1.0%
134	$UNP	UNION PACIFIC CORP	Industrials	$115.2M	0.1%	424K	+3%
135	$PM	Philip Morris International Inc.	Consumer Staples	$112.9M	0.1%	624K	+9%
136	$PEP	PEPSICO INC	Consumer Staples	$112.1M	0.1%	828K	-7%
137	$MCD	MCDONALDS CORP	Consumer Discretionary	$112.0M	0.1%	414K	-7%
138	—	SELECT SECTOR SPDR TR - ST STR TECHN ETF	—	$111.1M	0.1%	583K	+6%
139	$MUFG	MITSUBISHI UFJ FINANCIAL GROUP INC	Financials	$110.8M	0.1%	2.03M	+0.6%
140	—	ISHARES TR - CORE INTL AGGR	—	$110.4M	0.1%	2.18M	-8%
141	—	VANGUARD SCOTTSDALE FDS - SHRT TRM CORP BD	—	$110.2M	0.1%	1.40M	+5%
142	—	SCHWAB STRATEGIC TR - US LCAP GR ETF	—	$110.0M	0.1%	3.25M	-1%
143	$MS	MORGAN STANLEY	Financials	$109.3M	0.1%	523K	+9%
144	—	SPDR SERIES TRUST - ST PORT HIGH ETF	—	$107.7M	0.1%	4.59M	-3%
145	—	VANGUARD BD INDEX FDS - INTERMED TERM	—	$105.2M	0.1%	1.37M	+22%
146	$ETN	Eaton Corp plc	Industrials	$104.9M	0.1%	246K	+0.3%
147	—	ISHARES TR - RUS MID CAP ETF	—	$103.3M	0.1%	937K	-2%
148	$SNPS	SYNOPSYS INC	Technology	$101.0M	0.1%	1.50M	-14%
149	$QCOM	QUALCOMM INC/DE	Technology	$99.7M	0.1%	540K	+6%
150	—	SPDR SERIES TRUST - ST STR P500GRW	—	$96.1M	0.1%	807K	+11%

What changed in Q2 2026

Against the previous quarter's 13F: 329 new, 2,610 added to, 1,232 trimmed, 131 sold out. Share-count changes; largest moves by dollar size first.

New positions (329)

$HONAHoneywell Aerospace Inc.$37.6M
first bought this quarter
$SPCXSPACE EXPLORATION TECHNOLOGIES CORP$26.8M
first bought this quarter
$FDXFFedEx Freight Holding Company, Inc.$10.2M
first bought this quarter
AB ACTIVE ETFS INC - ULTRA SHORT INCM$5.4M
first bought this quarter
ISHARES TR - 0-5YR INVT GR CP$5.2M
first bought this quarter
$MDLNMedline Inc.$5.1M
first bought this quarter

+323 more in the Excel export

Added to (2,610)

VANGUARD INDEX FDS - MID CAP ETF+294%
now $2.6B
VANGUARD BD INDEX FDS - TOTAL BND MRKT+8%
now $9.6B
SPDR INDEX SHS FDS - ST STR PO EX ETF+8%
now $7.3B
$METAMeta Platforms, Inc.+17%
now $3.4B · held 10+ qtrs, 3 adds in a row
ISHARES TR - CORE S&P500 ETF+2%
now $18.4B
SPDR SERIES TRUST - ST STR P400MID+5%
now $6.8B

+2,604 more in the Excel export

Trimmed (1,232)

VANGUARD TAX-MANAGED FDS - VAN FTSE DEV MKT-3%
now $8.3B
VANGUARD INDEX FDS - LARGE CAP ETF-2%
now $4.1B
ISHARES TR - CORE US AGGBD ET-3%
now $1.3B
VANGUARD INDEX FDS - REAL ESTATE ETF-3%
now $1.2B
SCHWAB STRATEGIC TR - INTL EQTY ETF-2%
now $1.3B
ISHARES TR - CORE MSCI INTL-2%
now $1.7B

+1,226 more in the Excel export

Sold out (131)

$HOLXHOLOGIC INCwas $8.3M
held 9+ qtrs
$TPHTri Pointe Homes, Inc.was $7.9M
held 9+ qtrs
PROSHARES TRwas $7.5M
$ALAIR LEASE CORPwas $6.5M
$FOLDAMICUS THERAPEUTICS, INC.was $6.2M
$DHILDIAMOND HILL INVESTMENT GROUP INCwas $6.0M

+125 more in the Excel export

Firm AUM (Form ADV): $295.6B as of 2025-12-31 · SEC IAPD

Holdings by quarter

Every 13F Creative Planning has filed, 40 earlier quarters. Pick one to see what it held then.

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Is it too late to follow Creative Planning?

Q2 2026 13F filed with the SEC on Aug 13, 2026. Prices are closing prices as of Oct 27, 2026.

Average quality of Creative Planning's top 20 holdings: 76/100 (our AI quality score, weighted by position size; 18 of the 20 are scored)

Top 10 since filing

+1.1%

Value-weighted move of the 10 largest stock positions

Turnover

Last quarter; 4% over the last 4

Top 10 weight

42%

Share of the stock portfolio in its 10 largest positions

Held 4+ quarters

99%

Share of portfolio value in positions held a year or more

Highest-quality names it owns(among its 100 largest positions)

The 8 highest-scoring companies in this portfolio are a Pro feature.

How these are measured

Moves since the quarter-end and since the filing date use our own daily closing prices, from the close on (or just before) each date to the latest close.
Turnover is the lesser of shares bought or sold in a quarter, valued at the quarter-end prices in the 13F, divided by the average of the two quarters' stock portfolio values.
Quarters held and add/trim streaks count back only through quarters whose filed holdings add up to the filing's own cover-page total (back to Q1 2024 for this fund). A change counts as an add or a trim when the split-adjusted share count moves by more than 1%.
Estimate, not the fund's reported cost. For each quarter in the current holding period in which the fund's share count rose (split-adjusted), we take that quarter's average daily close and weight it by the shares added; sales do not change an average cost. Quarters where the stock's price history and the 13F's own implied price disagree by more than 2x are left out.
Put and call option rows report the value of the underlying shares, not a position the fund paid for, so they are left out of all of the above.

Portfolio Overview

Creative Planning disclosed 4,294 positions worth $171.1B in its Form 13F-HR for Q2 2026 — $171.1B in common stock plus $3.2M of put/call option positions (reported at underlying notional value, not premium at risk). During the quarter the fund opened 329 new positions and exited 131 — including a new stake in $HONA and a full exit from $HOLX. The portfolio is most concentrated in Other (69.4% of disclosed assets). All figures are sourced directly from Creative Planning’s Form 13F-HR filing with the SEC under CIK 1540235.

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AI-Powered Hedge Fund Analysis: Creative Planning

13F Pro is an AI hedge fund tracker and stock research platform. For Creative Planning (SEC CIK: 1540235), the platform ingests every quarterly Form 13F filing and applies AI-powered analysis on top — 10 specialized AI analysts (value, growth, momentum, macro, activist, and more) debate the fund's top positions and publish AI-generated analysis with cited SEC sources.

Every holding in Creative Planning's portfolio is scored on an AI quality ranking built from its SEC filings (ROIC, FCF margin, revenue growth, institutional flow, earnings quality, shareholder dilution, and more). Track accumulation and distribution quarter over quarter, identify conviction positions, and see AI stock analysis for each position — alongside 8,700+ other institutional filers and 2,800+ AI-ranked companies.