Highland Financial Advisors, LLC
Sector Allocation
- Other82.8%$388.9M
- Financials13.7%$64.2M
- Technology1.7%$8.1M
- Consumer Staples0.7%$3.3M
- Consumer Discretionary0.5%$2.4M
- Healthcare0.3%$1.5M
- Energy0.2%$995,482
AUM History
13fpro.ai/research/fund/highland-financial-advisors-llc-1939237
Conviction and streaks
Diversifying · top 10 = 70.2%From the fund's last 12 quarters of 13F filings: positions held longest at size, and names it added to or trimmed several quarters running.
Largest positions — Q3 2026
- SPDR$46.6M
IVZ
$44.3M- AMERICAN$41.9M
- DIMENSIONAL$40.9M
- VANGUARD$40.4M
- AMERICAN$38.6M
- AMERICAN$24.3M
- AMERICAN$23.5M
- AMERICAN$16.1M
- ISHARES$13.0M
- AMERICAN$12.8M
- ISHARES$12.1M
- AMERICAN$11.3M
- VANGUARD$10.5M
- COLUMBIA$10.1M
IAU
$9.9M- AMERICAN$7.5M
- ISHARES$6.2M
- ISHARES$4.5M
GS
$3.6M
Top 20 stock positions. Options are left out: 13F reports them at the underlying's value.
13fpro.ai/research/fund/highland-financial-advisors-llc-1939237
Highland Financial Advisors, LLC 13F holdings — Q3 2026
$469.4M portfolio (+3.3% QoQ) · 82 holdings · Q3 2026 13F · top 10 are 70% of the stock portfolio
- 1
SPDR SERIES TRUST - ST STR P500ETF
$46.6M
9.9% of stocks
-2%This quarter—Since filed—HeldAIQuality—Est. buy— $44.3M
9.4% of stocks
-3%This quarter+0.8%Since filed10 qtrsHeld- 3
AMERICAN CENTY ETF TR - US EQT ETF
$41.9M
8.9% of stocks
-1%This quarter—Since filed—HeldAIQuality—Est. buy— - 4
DIMENSIONAL ETF TRUST - US CORE EQT MKT
$40.9M
8.7% of stocks
-2%This quarter—Since filed—HeldAIQuality—Est. buy— - 5
VANGUARD SCOTTSDALE FDS - VNG RUS1000GRW
$40.4M
8.6% of stocks
+5%This quarter—Since filed—HeldAIQuality—Est. buy— - 6
AMERICAN CENTY ETF TR - INTL EQT ETF
$38.6M
8.2% of stocks
+6%This quarter—Since filed—HeldAIQuality—Est. buy— - 7
AMERICAN CENTY ETF TR - AVANTIS CORE FI
$24.3M
5.2% of stocks
+4%This quarter—Since filed—HeldAIQuality—Est. buy— - 8
AMERICAN CENTY ETF TR - US SML CP VALU
$23.5M
5.0% of stocks
+0.1%This quarter—Since filed—HeldAIQuality—Est. buy— - 9
AMERICAN CENTY ETF TR - AVANTIS RESPON U
$16.1M
3.4% of stocks
+4%This quarter—Since filed—HeldAIQuality—Est. buy— - 10
ISHARES TR - RUS 1000 GRW ETF
$13.0M
2.8% of stocks
-0.4%This quarter—Since filed—HeldAIQuality—Est. buy—
| # | Company | Value | Weight | This quarter | Since filed | Held | AI quality | Est. buy | |
|---|---|---|---|---|---|---|---|---|---|
| 1 | SPDR SERIES TRUST - ST STR P500ETF | $46.6M | 9.9% | -2% | — | — | — | — | |
| 2 | $44.3M | 9.4% | -3% | +0.8% | 10 qtrsTrimmed 2 qtrs in a row | — | Estimated buy price is Pro: unlock with a free trial | ||
| 3 | AMERICAN CENTY ETF TR - US EQT ETF | $41.9M | 8.9% | -1% | — | — | — | — | |
| 4 | DIMENSIONAL ETF TRUST - US CORE EQT MKT | $40.9M | 8.7% | -2% | — | — | — | — | |
| 5 | VANGUARD SCOTTSDALE FDS - VNG RUS1000GRW | $40.4M | 8.6% | +5% | — | — | — | — | |
| 6 | AMERICAN CENTY ETF TR - INTL EQT ETF | $38.6M | 8.2% | +6% | — | — | — | — | |
| 7 | AMERICAN CENTY ETF TR - AVANTIS CORE FI | $24.3M | 5.2% | +4% | — | — | — | — | |
| 8 | AMERICAN CENTY ETF TR - US SML CP VALU | $23.5M | 5.0% | +0.1% | — | — | — | — | |
| 9 | AMERICAN CENTY ETF TR - AVANTIS RESPON U | $16.1M | 3.4% | +4% | — | — | — | — | |
| 10 | ISHARES TR - RUS 1000 GRW ETF | $13.0M | 2.8% | -0.4% | — | — | — | — |
All holdings — Highland Financial Advisors, LLC (Q3 2026)
82 disclosed positions from the Form 13F-HR on SEC EDGAR, with quarter-over-quarter share changes. Largest by value first; the ten above are not repeated.
| # | Company | Held | Source | |||||||
|---|---|---|---|---|---|---|---|---|---|---|
| 11 | — | AMERICAN CENTY ETF TR - INTL SMCP VLUetf/fund | — | $12.8M | 2.7% | 117K | +8% | — | — | 13F |
| 12 | — | ISHARES TR - 0-3 MTH TREASURYetf/fund | — | $12.1M | 2.6% | 120K | +6% | — | — | 13F |
| 13 | — | AMERICAN CENTY ETF TR - AVANTIS EMGMKTetf/fund | — | $11.3M | 2.4% | 120K | +4% | — | — | 13F |
| 14 | — | VANGUARD INDEX FDS - MRNGSTR TTL STKetf/fund | — | $10.5M | 2.2% | 28K | +4% | — | — | 13F |
| 15 | — | COLUMBIA ETF TR II - EM CORE EX ETFetf/fund | — | $10.1M | 2.2% | 197K | +3% | — | — | 13F |
| 16 | ISHARES GOLD TRUSTetf/fund | Financials | $9.9M | 2.1% | 127K | +3% | 11+ qtrs | — | 13F | |
| 17 | — | AMERICAN CENTY ETF TR - AVAN RE INTL ETFetf/fund | — | $7.5M | 1.6% | 94K | +17% | — | — | 13F |
| 18 | — | ISHARES TR - ESG MSCI USA ETFetf/fund | — | $6.2M | 1.3% | 91K | +17% | — | — | 13F |
| 19 | — | ISHARES TR - MSCI INDIA SM CPetf/fund | — | $4.5M | 0.9% | 65K | +15% | — | — | 13F |
| 20 | GOLDMAN SACHS GROUP INCetf/fund | Financials | $3.6M | 0.8% | 44K | -5% | 11+ qtrsTrimmed 2 qtrs in a row | 73.2 | 13F | |
| 21 | — | SCHWAB STRATEGIC TR - US LCAP GR ETFetf/fund | — | $3.5M | 0.7% | 97K | +0.0% | — | — | 13F |
| 22 | — | ISHARES TR - ESG SELE SCR ETFetf/fund | — | $3.3M | 0.7% | 68K | +19% | — | — | 13F |
| 23 | — | AMERICAN CENTY ETF TR - AVA RES MAR ETFetf/fund | — | $2.8M | 0.6% | 35K | +15% | — | — | 13F |
| 24 | Apple Inc. | Technology | $2.7M | 0.6% | 8,079 | +5% | 11+ qtrsAdded 6 qtrs in a row | 75.7 | 13F | |
| 25 | — | ISHARES U S ETF TR - SHOR MAT MUN ETFetf/fund | — | $2.1M | 0.5% | 43K | +3% | — | — | 13F |
| 26 | $PM | Philip Morris International Inc. | Consumer Staples | $2.1M | 0.5% | 11K | +3% | |||
| 27 | — | VANGUARD WORLD FD - INF TECH ETF | — | $2.0M | 0.4% | 16K | +24% | |||
| 28 | — | ISHARES TR - CORE MSCI EAFE | — | $1.9M | 0.4% | 20K | -2% | |||
| 29 | $AMZN | AMAZON COM INC | Consumer Discretionary | $1.8M | 0.4% | 7,212 | +14% | |||
| 30 | $JPM | JPMORGAN CHASE & CO | Financials | $1.7M | 0.4% | 5,143 | +5% | |||
| 31 | $FBTC | Fidelity Wise Origin Bitcoin Fund | Financials | $1.7M | 0.4% | 23K | +5% | |||
| 32 | — | VANGUARD WHITEHALL FDS - HIGH DIV YLD | — | $1.4M | 0.3% | 9,143 | +0.1% | |||
| 33 | $MSFT | MICROSOFT CORP | Technology | $1.3M | 0.3% | 2,608 | +42% | |||
| 34 | — | DIMENSIONAL ETF TRUST - EMGR CRE EQT MNG | — | $1.2M | 0.3% | 31K | -7% | |||
| 35 | $NVDA | NVIDIA CORP | Technology | $1.1M | 0.2% | 4,662 | +75% | |||
| 36 | — | VANGUARD INDEX FDS - S&P 500 ETF SHS | — | $1.1M | 0.2% | 1,517 | +83% | |||
| 37 | $XOM.R34088 | EXXON MOBIL CORP | Energy | $995K | 0.2% | 6,117 | — | |||
| 38 | $MO | ALTRIA GROUP, INC. | Consumer Staples | $972K | 0.2% | 14K | — | |||
| 39 | — | SPDR SERIES TRUST - ST STR SP600SM C | — | $935K | 0.2% | 9,157 | -25% | |||
| 40 | — | ISHARES TR - ESG SELECT SCRE | — | $829K | 0.2% | 14K | -0.5% | |||
| 41 | — | VANGUARD SCOTTSDALE FDS - VNG RUS1000IDX | — | $705K | 0.1% | 2,050 | — | |||
| 42 | $META | Meta Platforms, Inc. | Technology | $694K | 0.1% | 957 | +9% | |||
| 43 | — | ISHARES TR - CORE S&P500 ETF | — | $648K | 0.1% | 846 | — | |||
| 44 | $GOOG | Alphabet Inc. | Technology | $642K | 0.1% | 1,884 | +35% | |||
| 45 | $TSLA | Tesla, Inc. | Consumer Discretionary | $640K | 0.1% | 1,804 | +68% | |||
| 46 | $GOOGL | Alphabet Inc. | Technology | $618K | 0.1% | 1,796 | +21% | |||
| 47 | — | VANGUARD INDEX FDS - MRNGSTR VAL ETF | — | $595K | 0.1% | 2,752 | — | |||
| 48 | $BRK.B | BERKSHIRE HATHAWAY INC | Financials | $579K | 0.1% | 1,163 | +4% | |||
| 49 | — | DIMENSIONAL ETF TRUST - US COR EQU 2 ETF | — | $569K | 0.1% | 13K | — | |||
| 50 | $QQQ | INVESCO QQQ TRUST, SERIES 1 | — | $566K | 0.1% | 765 | -15% | |||
| 51 | $UBER | Uber Technologies, Inc | Technology | $527K | 0.1% | 7,694 | New | |||
| 52 | $ICE | Intercontinental Exchange, Inc. | Financials | $514K | 0.1% | 3,380 | New | |||
| 53 | $AMD | ADVANCED MICRO DEVICES INC | Technology | $505K | 0.1% | 826 | +8% | |||
| 54 | $GLD | SPDR GOLD TRUST | Financials | $501K | 0.1% | 1,315 | +36% | |||
| 55 | $JNJ | JOHNSON & JOHNSON | Healthcare | $487K | 0.1% | 1,840 | +7% | |||
| 56 | $V | VISA INC. | Financials | $457K | 0.1% | 1,271 | +23% | |||
| 57 | $C | CITIGROUP INC | Financials | $453K | 0.1% | 3,496 | New | |||
| 58 | — | ISHARES TR - ESG AWR US AGRGT | — | $383K | 0.1% | 8,454 | +8% | |||
| 59 | — | ISHARES INC - CORE MSCI EMKT | — | $350K | 0.1% | 4,312 | +16% | |||
| 60 | $SPY | SPDR S&P 500 ETF TRUST | — | $321K | 0.1% | 421 | -4% | |||
| 61 | — | DIMENSIONAL ETF TRUST - INTL CORE EQT MK | — | $276K | 0.1% | 6,654 | — | |||
| 62 | $CI | Cigna Group | Healthcare | $270K | 0.1% | 995 | — | |||
| 63 | — | VANGUARD TAX-MANAGED FDS - VAN FTSE DEV MKT | — | $259K | 0.1% | 3,675 | — | |||
| 64 | — | ISHARES TR - IBONDS DEC2026 | — | $256K | 0.1% | 11K | — | |||
| 65 | — | ISHARES TR - IBONDS 27 ETF | — | $256K | 0.1% | 11K | — | |||
| 66 | — | ISHARES TR - IBDS DEC28 ETF | — | $254K | 0.1% | 10K | — | |||
| 67 | — | ISHARES TR - IBONDS 27 TRM TS | — | $252K | 0.1% | 11K | — | |||
| 68 | — | ISHARES TR - IBONDS 26 TRM TS | — | $252K | 0.1% | 11K | — | |||
| 69 | — | ISHARES TR - IBONDS DEC 29 | — | $252K | 0.1% | 11K | — | |||
| 70 | — | ISHARES TR - IBONDS 28 TRM TS | — | $250K | 0.1% | 11K | — | |||
| 71 | — | ISHARES TR - IBONDS 29 TRM TS | — | $248K | 0.1% | 12K | — | |||
| 72 | $WMT | Walmart Inc. | Consumer Staples | $244K | 0.1% | 2,351 | +12% | |||
| 73 | $MRK | Merck & Co., Inc. | Healthcare | $244K | 0.1% | 1,676 | New | |||
| 74 | — | VANGUARD INDEX FDS - MRNGSTR GRWT ETF | — | $241K | 0.1% | 2,678 | New | |||
| 75 | — | VANGUARD SPECIALIZED FUNDS - DIV APP ETF | — | $238K | 0.1% | 1,022 | New | |||
| 76 | $REGN | REGENERON PHARMACEUTICALS, INC. | Healthcare | $236K | 0.1% | 311 | New | |||
| 77 | $BAC | BANK OF AMERICA CORP /DE/ | Financials | $232K | 0.1% | 4,268 | +4% | |||
| 78 | $LLY | ELI LILLY & Co | Healthcare | $228K | 0.1% | 197 | New | |||
| 79 | — | ISHARES TR - CORE 80 20 ETF | — | $224K | 0.1% | 2,303 | +0.2% | |||
| 80 | $ACGL | ARCH CAPITAL GROUP LTD. | Financials | $213K | 0.1% | 2,303 | New | |||
| 81 | — | AMERICAN CENTY ETF TR - US LARGE CAP VLU | — | $202K | 0.0% | 2,238 | — | |||
| 82 | — | IDAHO COPPER CORP - COM NEW SHS | — | $45K | 0.0% | 14K | New |
What changed in Q3 2026
Against the previous quarter's 13F: 10 new, 42 added to, 12 trimmed, 1 sold out. Share-count changes; largest moves by dollar size first.
New positions (10)
$UBERUber Technologies, Inc$527K
first bought this quarter
$ICEIntercontinental Exchange, Inc.$514K
first bought this quarter
$CCITIGROUP INC$453K
first bought this quarter
$MRKMerck & Co., Inc.$244K
first bought this quarter
- VANGUARD INDEX FDS - MRNGSTR GRWT ETF$241K
first bought this quarter
- VANGUARD SPECIALIZED FUNDS - DIV APP ETF$238K
first bought this quarter
+4 more in the Excel export
Added to (42)
- AMERICAN CENTY ETF TR - INTL EQT ETF+6%
now $38.6M
- VANGUARD SCOTTSDALE FDS - VNG RUS1000GRW+5%
now $40.4M
- AMERICAN CENTY ETF TR - AVAN RE INTL ETF+17%
now $7.5M
- AMERICAN CENTY ETF TR - INTL SMCP VLU+8%
now $12.8M
- ISHARES TR - ESG MSCI USA ETF+17%
now $6.2M
- AMERICAN CENTY ETF TR - AVANTIS CORE FI+4%
now $24.3M
+36 more in the Excel export
Trimmed (12)
now $44.3M · held 10 qtrs, 2 trims in a row
- SPDR SERIES TRUST - ST STR P500ETF-2%
now $46.6M
- DIMENSIONAL ETF TRUST - US CORE EQT MKT-2%
now $40.9M
- AMERICAN CENTY ETF TR - US EQT ETF-1%
now $41.9M
- SPDR SERIES TRUST - ST STR SP600SM C-25%
now $935K
now $3.6M · held 11+ qtrs, 2 trims in a row
+6 more in the Excel export
Sold out (1)
- DIMENSIONAL ETF TRUST - WORLD EQUITY ETFwas $1.0M
Holdings by quarter
Every 13F Highland Financial Advisors, LLC has filed, 17 earlier quarters. Pick one to see what it held then.
Is it too late to follow Highland Financial Advisors?
Q3 2026 13F filed with the SEC on Oct 19, 2026. Prices are closing prices as of Oct 26, 2026.
Average quality of Highland Financial Advisors's top 20 holdings: 73/100 (our AI quality score, weighted by position size; 16 of the 20 are scored)
Top 10 since filing
+0.0%
Value-weighted move of the 10 largest stock positions
Turnover
1%
Last quarter; 8% over the last 4
Top 10 weight
70%
Share of the stock portfolio in its 10 largest positions
Held 4+ quarters
90%
Share of portfolio value in positions held a year or more
Highest-quality names it owns(among its 100 largest positions)
The 8 highest-scoring companies in this portfolio are a Pro feature.
How these are measured
- Moves since the quarter-end and since the filing date use our own daily closing prices, from the close on (or just before) each date to the latest close.
- Turnover is the lesser of shares bought or sold in a quarter, valued at the quarter-end prices in the 13F, divided by the average of the two quarters' stock portfolio values.
- Quarters held and add/trim streaks count back only through quarters whose filed holdings add up to the filing's own cover-page total (back to Q1 2024 for this fund). A change counts as an add or a trim when the split-adjusted share count moves by more than 1%.
- Estimate, not the fund's reported cost. For each quarter in the current holding period in which the fund's share count rose (split-adjusted), we take that quarter's average daily close and weight it by the shares added; sales do not change an average cost. Quarters where the stock's price history and the 13F's own implied price disagree by more than 2x are left out.
- Put and call option rows report the value of the underlying shares, not a position the fund paid for, so they are left out of all of the above.
Portfolio Overview
Highland Financial Advisors, LLC disclosed 82 positions worth $469.4M in its Form 13F-HR for Q3 2026, followed by $IVZ. During the quarter the fund opened 10 new positions and exited 1 — including a new stake in $UBER. The portfolio is most concentrated in Other (82.8% of disclosed assets). All figures are sourced directly from Highland Financial Advisors, LLC’s Form 13F-HR filing with the SEC under CIK 1939237.
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AI-Powered Hedge Fund Analysis: Highland Financial Advisors, LLC
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Every holding in Highland Financial Advisors, LLC's portfolio is scored on an AI quality ranking built from its SEC filings (ROIC, FCF margin, revenue growth, institutional flow, earnings quality, shareholder dilution, and more). Track accumulation and distribution quarter over quarter, identify conviction positions, and see AI stock analysis for each position — alongside 8,700+ other institutional filers and 2,800+ AI-ranked companies.