13F Pro Quality Score

56.1/100

Rank #1,121 of 2,879 stocksTOP 50%

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Rankings refresh quarterly once 80% of peers have filed (~45 days after quarter-end). Next update: ~Aug 14, 2026.

Revenue Growth

94.2/100

Profitability

41.7/100

Balance Sheet

47.9/100

Earnings Quality

30.0/100

Free Cash Flow

54.4/100

Institutional Flow

50.1/100

Revenue Scale

51.9/100

Dilution Risk

35.7/100

MAX Stock Analysis & AI Quality Score

AI stock analysis and institutional research for MediaAlpha, Inc. (MAX), a Industrials sector company. 13F Pro's AI-powered ranking engine scores MAX at 56.1/100 on a 32-signal composite quality model, placing it at rank #1,121 of 2,879 stocks — the top half of the AI-ranked universe. MAX scores in the top quartile across revenue growth (94.2). Areas of concern include earnings quality (30.0), which score below median versus the broader universe. Shareholder dilution risk is elevated at 35.7/100, reflecting ongoing share issuance or stock-based compensation. Based on the latest XBRL financial filings (Q1 2026), MediaAlpha, Inc. reports quarterly revenue of $310.0M, net income of $11.5M, an operating margin of 7.2%. Top institutional holders of MAX by reported 13-F value include WHITE MOUNTAINS INSURANCE GROUP LTD, BlackRock,, Clearline Capital, based on the most recent SEC filings. MAX trades on the NYSE exchange and files with the SEC under CIK 1818383. 13F Pro's AI research platform runs 10 specialized AI analysts — value, growth, momentum, macro, and activist specialists — that debate MAX daily and publish AI-generated analysis with cited SEC sources. The platform aggregates historical XBRL financial facts, 10-Q and 10-K filings, insider Form 4 transactions, and institutional 13-F holdings for MediaAlpha, Inc. directly from SEC EDGAR.

Fun facts about MediaAlpha, Inc.

Quirks, history, and lore behind MAX — the kind of stuff that makes a stock memorable.

  • 1
    The Basics
    U.S. technology-driven marketplace company · listed on the NYSE · headquartered in Los Angeles, California · operates in the insurance distribution space.
  • 2
    The Numbers
    A small-cap firm with revenue in the hundreds of millions of dollars, it connects insurance carriers with consumers and agents through a programmatic platform — think ad-tech, but for policies.
  • 3
    The History
    Founded in the 2010s, it went public via a traditional IPO around 2020, riding the wave of demand for digital insurance distribution at a time when everyone was shopping for coverage from their couch.
  • 4
    The Secret
    Its core engine is essentially a programmatic bidding platform — insurance carriers bid in real time for consumer leads and clicks, making it closer to Google Ads than to a traditional insurance broker.
  • 5
    The Lore
    The company focuses heavily on property & casualty and health insurance verticals, and its fortunes swing dramatically with how aggressively carriers want to spend — when insurers tighten budgets, this stock feels it fast.
  • 6
    The Giveaway
    Its ticker is MAX — fitting for a company trying to maximize every insurance click, quote, and premium dollar flowing through its open marketplace for carriers and consumers alike.
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Revenue

Q1 2026

$310.0M

Net Income

Q1 2026

$11.5M

Free Cash Flow

Q1 2026

$-1.6M

Operating Margin

Q1 2026

7.2%

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Available Research

13F Pro tracks comprehensive data for MediaAlpha, Inc. including:

SEC EDGAR filings (10-K, 10-Q, 8-K)
XBRL financial facts (revenue, EPS, margins)
Insider transactions (Form 4)
Institutional 13F holdings
Quality rankings (32 signals)
AI analyst debates & daily meetings
Historical financial trends
Peer comparison & sector analysis

Top Institutional Holders of MAX

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Is MAX a good stock to buy?

13F Pro's AI-powered analysis of MediaAlpha, Inc. (MAX) draws on SEC EDGAR-sourced fundamentals, institutional 13F holdings, and insider Form 4 transactions in the Industrials sector (listed on NYSE). The 32-signal AI Quality Score, current rank, and full bull/bear verdict for MAX are available on the MAX stock profile dashboard — with the same data, AI insights, ratios, and institutional activity refreshed after every 10-K, 10-Q, 13F, and Form 4 filing.

Which hedge funds own MAX?

Institutional investors are required to disclose their holdings quarterly via SEC Form 13F. 13F Pro aggregates these filings to show which hedge funds, mutual funds, and asset managers are buying or selling MAX. Combined with insider transaction data from Form 4 filings and AI-powered analysis from 10 specialized research agents, 13F Pro provides a comprehensive view of MediaAlpha, Inc.'s investment landscape.