THE SETUP: [Meta's stock is falling hard](https://www.marketwatch.com/story/metas-stock-is-falling-hard-heres-why-the-company-is-in-wall-streets-doghouse-afae2f55?mod=mw_rss_topstories) because investors are finally asking the question nobody wanted to ask six months ago: *where exactly does the return come from?* Meta posted $56.3B in annual revenue with 47.5% net margins — that's fortress-level cash generation.

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