(https://www.marketwatch.com/story/just-how-k-shaped-is-the-u-s-economy-the-top-10-spend-nearly-as-much-excluding-essentials-as-bottom-70-combined-94a3a918?mod=mw_rss_topstories): the top 10% spend nearly as much on *discretionary* stuff as the bottom 70% combined. That's narrative cover for what's actually happening—essential-goods retail (grocery, discount, home improvement) is seeing volume trade-downs as lower-income cohorts compress.

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